VitrA’s Bathroom Collection Offers an Alternative to Traditional Designs 20th May 2022 | IN INDUSTRY NEWS & BUSINESS | BY SBID

VitrA introduces Liquid – a new bathroom range designed in collaboration with Tom Dixon. Liquid is the first ever bathroom range by the acclaimed British designer.

The range is the latest addition to VitrA’s portfolio of designer collaborations, part of a long-standing programme of working with world-renowned designers to create distinctive, modern bathroom collections to complement any washroom space. The Liquid range is founded on round-edges, generous shapes and timeless designs. Described by Tom Dixon as ‘contemporary without being of the moment’, it offers an alternative to the widespread skinny, minimalist designs.

bathroom, VitrA’s Bathroom Collection Offers an Alternative to Traditional Designs

Liquid encompasses all elements of the bathroom – sanitaryware, furniture, taps, tiles, showers and accessories – designed to work together or as stand-alone pieces.

The range includes a variety of washbasin options, including round basins, a butler sink and a double washbasin, as well as a statement monoblock washbasin which is moulded as a single piece of ceramic. The furniture units are available in either a fluted glass or a black metal mesh door finish. Alternatively, for a striking contrast, there is an open-storage unit with impressive blue glass shelving.

bathroom, VitrA’s Bathroom Collection Offers an Alternative to Traditional Designs
bathroom, VitrA’s Bathroom Collection Offers an Alternative to Traditional Designs

Liquid’s taps combine conical handles with exuberant tubular bodies. Ten different styles of taps include wall-mounted, deck-mounted and built-in options, as well as touchless, are all available in gloss black or chrome. The all-in-one shower column includes a hand shower that connects magnetically to the body, while the stainless steel floor-mounted shower can be used inside or outside.

Liquid’s range of toilets, bidets and urinals carry the collection’s monumental curves. The toilets and bidets come in wall-hung or floor-standing designs, and the urinal uses touchless technology.

bathroom, VitrA’s Bathroom Collection Offers an Alternative to Traditional Designs

The range also includes a suite of accessories including a hook, toilet roll holder, toilet brush holder and double soap dispenser. The accessories also incorporate ceramic pieces, including shelves in two lengths and a stool which can act as a practical addition, not just for the bathroom, but in other living spaces too.

The wall tiles in Liquid feature four different styles of embossed dots and waves that reflect ripples in the water, and can be creatively configured in an almost endless possibility of ways. Available in five colours – white, black, ecru, grey and sage green.

About VitrA

With a capacity to develop and manufacture all the products that may be needed in a bathroom, VitrA secures its position in the industry by giving priority to R&D and working with leading international designers. Earning approximately three quarters of its revenues from foreign markets.
Born and raised in the cultural motherland of ceramics and baths -a.k.a. the ‘hammams’- VitrA is among only a few companies in the world which is able to design, develop, and manufacture all the products that are used in a bathroom.

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