In order to meet our strategic objectives to support members, SBID define clear goals to continue our wider mission of title recognition for the interior design industry, whilst acting in the public interest and maintaining public confidence in interior design by promoting our professional and ethical standards. The decisions made by designers in practice impact on the built environment and all industry stakeholders, therefore the protection of consumers is paramount to SBID’s long-term vision.
Discover how our world leading sector is helping Britain thrive in its global role and acting as a vital employer, enabler and investor in regions across the UK. We encouraged our members to engage in our events and councils. We connected with industry through designers, manufacturing and governments to influence interior designers in 71 countries.
Founded with Trustees and a clunky governance system in 2009 it quickly became apparent that the system was too restrictive for a forward-facing body. The Board unanimously agreed to amend processes, retaining membership rights but providing the nimbleness required to make swift, measured and well-advised decisions.
In 2013 an independent secretariat was created. The Executive Board is SBID’s governing body. The Board is responsible for oversight of SBID activities, it agrees strategy, budgets and policies. It delegates general operating authority to staff, councils and committees. It’s members set standards to protect the wider public through our innovative and pioneering strategies. It represents the wider effects and impact of both good and bad design on communities, countries, business and individual wellbeing.
Vanessa is the Founder of SBID. She is an independent, internationally recognised award-winning interior designer. She regularly speaks on business development and finance overseas on behalf of the UK government for the creative industries. Vanessa received an OBE from the Queen, recommended by the Prime Ministers office for services to Interior Design and the UK Economy. She was also awarded an honorary Doctorate of Design in recognition of her achievements to the profession and education of interior design from Southampton Solent University. She won the Woman in the City Award for the Built Environment in 2013 and achieved the first Diploma for completion of Corporate Governance from the Institute of Directors in 2002.
Andrew has been a lawyer since 1988 and has been a Partner at Clifford Chance LLP throughout the majority of his working life. Specialising in major infrastructure projects and property development work, his expertise is grounded in Private Finance Initiative and Public-Private Partnerships (PFI/PPP).
Gerald Bowey is the Chief Executive Officer of International Building Press with over 40 years’ experience in business-to-business marketing communications and brand awareness for sectors such as industrial relations, insurance and instrumentation to architecture, property and the built environment.
Frazer is a consultant specialising in Place focused Social Cohesion, DDR, Memorialization, Architectural Conservation, Housing Land and Property (HLP) issues. He has worked with UN Agencies in Iraq. He is a specialist in addressing House Land and Property (HLP) issues after conflict and working with everyday sites of violence and conflict primarily in Mosul and Tal Afar 2017-2019. Frazer has worked in Africa, South America, South East Asia on projects that vary from supporting the assimilation indigenous people (the Orang Suku Laut) in Indonesia to developing methods of adaption and resilience to flooding risk in vulnerable communities around Mexico City.
Frazer is also a visiting lecturer at Norges Kreative Høyskole Norway, giving annual building-reuse workshops, lectures and tutorials, and a member of Scottish Parliament: CROSS PARTY GROUP on ARCHITECTURE and the BUILT ENVIRONMENT. Before his work in the humanitarian sector, Frazer was the founding Director of Glasgow School of Art in Singapore and has developed an impressive research portfolio.
Frazer is a Mediator for the field of disputes within the built environment and has worked with the likes of EMBT/RMJM on the New Scottish Parliament, Hubert Jan Henket on the Zonnestraal Sanatorium conservation, Hortus Botanicus projects and many more. He has also worked for Wallpaper Magazine and owns a consultancy called UNIFORM NOVEMBER.com
Pauline is the CEO of Reconstructing Minds, a management consultancy and training company. Pauline has over 22 years’ experience in commercial training and academic qualifications. Pauline has held several leadership positions in the Construction industry and is pivotal in driving educational standards in both the public and private sectors through competency frameworks and digital learning. Pauline was awarded an honorary Doctorate of Education in recognition of her achievements in education from Southampton Solent University.
Basit is an ACCA (Associate of Chartered Certified Accountants) and received a MBA in Financial Management and BSc (Hons) in Applied Accounting.
An admired leader of a design genre holds a one year honorary title of SBID President
Members may propose a leader of a design genre to hold the title, of Honorary SBID President. The vote will be polled at the Members Annual General Meeting.
Each SBID President is an independent trailblazer, championing industry improvement and design excellence. A President has the skillset and tenacity to further the vision of SBID in setting and raising standards of the profession of interior design.
Each term is supported by the immediate Past President for continuity. The President Elect supports the President in office.
SBID Vice President
Tom defines interdisciplinary design with a degree in graphic, industrial, and interior design. He applies this philosophy to his studio practice and consultancy of over three decades, marquardt+, designing corporate/commercial interiors and high end showrooms. Tom has also been a Design Principal for HDR and Vice President, Director of Interiors for HOK.
Chris is an award-winning Royal Institute of British Architects (RIBA) Chartered Architect with
over 22 years experience creating highly considered and finely crafted interiors for the residences of the most discerning clients. Chris cultivated his holistic design approach; combining Architecture and Interior Design to
create beautifully conceived and exquisitely delivered residences for clients who appreciate the
value of design excellence.
Ensuring creativity with a commercial edge
The Executive Advisory Board comprises of experts; each a leader in their field of expertise. Their experience covers all areas of business, ensuring we remain at the fore of an increasingly global business environment.
Chief Fire Inspector, Westminster Council
Lawyer /Architect/ Chairman of Planning
Senior Vice President, Unilever Prestige
SBID International Education Ambassador
Twice-past President of RIBA
David has been a Fire Safety Inspector with London Fire and Emergency Planning Authority (LFEPA) for almost 30 years. He has represented the Fire Authority at the British Standards Institute (BSI).
Eva is the Chairman of the Planning and Environment Committee of the London Borough of Barnet. She is also assistant Cabinet member of Housing and was also a former Mayor of the London Borough of Barnet.
Vasso has over 25 years of diverse international experience managing complex networks of global brands and teams covering multiple regions. She also has broad experience in innovation and big idea/brand development.
Hans J. Galutera is an international maritime interior designer from Australia, resident in NYC. His architectural maritime hospitality projects are world renowned. He is a professional board member of New York 11 Plus, a not-for-profit corporation comprised of prestigious New York state educational institutions offering four-year programs in interior design. He teaches Contract II Design Studio in New York School of Interior Design and Parsons The New School.
The only architect to ever have been twice elected to be the President of the Royal Institute of British Architects (RIBA), Owen is also a former Chairman of the Architects Registration Board.
Niall became a director of the Board of SBID in 2010 when he was Chief Operating Officer of BRE Group creating the first link with an interior design body due to his significant operational experience in retail management. BRE has since become a charity and Niall is a freelance global consultant. In his previous role at M&S he was involved in developing the company’s approach to sustainable retailing in the built environment.
Providing specialist skills and knowledge for growth
Our experts have solid industry knowledge and experience in a wide range of commercial and creative areas. Their guidance helps us to operate at the highest levels across the broad spectrum of interior design.
IIDA, Assoc. AIA, Assoc. RIBA, Assoc. ASID Regional Managing Principal
Law - Specialism IP & The Arts
SBID National Press
Founder of David Chang Design Associates International Ltd
Writer and Editor
Financial Executive at EU Commission
Operations Director, British Vispring
Marketing Manager Camira Fabrics
Marketing Manager, Karndean Design Flooring
Ken is currently serving on Gensler’s Board of Directors and Management Committee. As a Co-Managing Principal of Gensler’s Southeast Region and past Co-Managing Principal of Gensler’s U.K., EMEA and Gulf Regions, Ken is considered a global expert on workplace design and planning, particularly for law firms.
Suzi, a litigator at Mishcon de Reya LLP, advises a wide variety of clients across a range of industries on reputational, intellectual property, contentious trust and general commercial issues. Prior to her legal career, Suzi worked for the international luxury concierge service, Quintessentially and as a football agent licensed by the English FA.
Helen is a journalist and author who writes about design and decoration for the luxury sector, including the FT’s award-winning ‘How To Spend It’ magazine. She also runs her own art consultancy service, London Connoisseur.
David Chang, founder of David Chang Design Associates International Ltd, registered professional members of NCIDQ, SBID, ASID, IIDA, has over 25 years of experience in hospitality and residential interior design and management in both North America and Asia Pacific.
The editor of eSociety, SBID’s quarterly member’s magazine, Eleanor is keen to spread the word that design can have a positive impact on everyone’s lives. With a background in journalism, she edits books and magazines, and writes about contemporary creativity and design heritage.
Giuseppe focuses on sustainable architecture and interior design, building commercial links between the UK and Italy. He has helped to promote a number of international expositions including the Salone del Mobile in Milan.
With 30 years at Vispring, Chris has been at the forefront of the company’s move to use 100 per cent Platinum Certificated British fleece wool throughout the collection.
As one of Camira’s environmental ambassadors, Ian has helped the company gain numerous environmental awards, including a Queen’s Award for Sustainable Development.
In his role at Karndean, Alex works closely with the Commercial Sales Director and spends his time with customers and collaborates with industry partners to promote good design and the use of new materials.
Supporting our members at a local level
SBID promotes industry standards and the value of training to professional interior designers at all levels. Our ten regional offices in the UK and our international office in Ukraine each has a regional director that understands the local culture, threats and opportunities of their region. They represent SBID locally across the UK & internationally to act as our member’s local point of contact for networking and CPD events.
If you are interested in events in this region please email [email protected]
The SBID was founded in 2009 by Dr Vanessa Brady OBE to promote and champion the profession of interior design.
On behalf of its members, the SBID has protected, promoted and celebrated the interior design profession.
Collectively we have the experience, ability and tenacity to create a valued industry voice locally, nationally and around the world.
Find out more about our flexible membership structure.
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