Skip to main content

Creating a virtually seamless, durable mural, Metamorfosi from RAK Ceramics is a decorative porcelain surface that will make an eye-catching impression for any interior.

Metamorfosi is a large-format surface, available in two sizes - 120x260cm and 120x120cm. Inspired by the colours and shapes found in nature and responding to this important interior design trend, Metamorfosi is highly durable and splash resistant, just as porcelain should be, yet visually striking in its appeal, with several design options to choose from.

Rak Metamorfosi Boutique

From geometric and floral patterns and lush tropical leaves, to bold and vibrant shades that tap into the trend for block colouring, Metamorfosi brings the beauty of nature in all its boldness indoors.

The collection includes nine colours and 11 decors transferred on to large-format brushed resin porcelain stoneware slabs, to create striking wall decorations that become part of the interior design. The shapes on the ceramic surfaces have a handmade appearance, creating a versatile, contemporary a wallpaper effect.

Rak Oltremateria Cucina

Metamorfosi is part of the Signature Collection from RAK Ceramics, a modern, sophisticated product range of cladding solutions for all design requirements.

Cover image: Rak Oltremateria Bagno

About RAK Ceramics

RAK Ceramics is one of the largest ceramics’ brands in the world. Specialising in ceramic and grès porcelain wall and floor tiles, tableware, sanitaryware and faucets, the company has the capacity to produce 123 million square metres of tiles, 5 million pieces of sanitaryware, 24 million pieces of porcelain tableware and 1 million pieces of faucets per year at its 22 state-of-the-art plants across the United Arab Emirates, India and Bangladesh.
Founded in 1989 and headquartered in the United Arab Emirates, RAK Ceramics serves clients in more than 150 countries through its network of operational hubs in Europe, Middle East and North Africa, Asia, North and South America and Australia.

If you’d like to feature your product news here, get in touch to find out more. 

If you’d like to become SBID Accredited, click here for more information.

What are the latest tile trends that are worthy of note for interior designers? Ben Bryden, Sales and Marketing Director at RAK Ceramics UK, takes a look.

Practical, versatile and stylish flooring solutions don’t get much better than porcelain tiles. Strong and durable, this is a material that is suited to all areas, commercially and domestically.

Lava Concrete is a versatile collection that suits any setting, either with a contemporary or minimalist mood, and is suitable for residential projects through to the contract market. Lava Concrete can be chosen in five colours – Dark Grey, Light Grey, Beige, White and Mix Grey – and is available in a range of sizes to suit the application.

The influence of manufacturing process

The manufacturing process of porcelain, which uses a finer and denser clay combined with high temperature and high pressure, results in a material that is far stronger than other types of ceramic, which is what makes this a material that is highly suited for flooring. Bathrooms benefit in particular from the properties of porcelain, which because of its density is extremely resistant to humidity and water.

The Fashion Stone collection makes a powerful statement with its sheer simplicity. Packed full of sass and contemporary style, this is the ideal tile choice for creating a minimalist look and feel.

The Fashion Stone collection makes a powerful statement with its sheer simplicity. Packed full of sass and contemporary style, this is the ideal tile choice for creating a minimalist look and feel.

Porcelain versatility

Another major reason for the popularity of porcelain is the sheer versatility of the material. Colour and style choice is almost endless and finishes are also variable, giving designers a huge amount of creative freedom and enabling the material to be chosen for almost any application. Tiles can be printed or embossed in numerous ways and solid floor tiles can be mixed-and-matched in patterns and colours in any number of ways. They can be chosen to match or contrast with wall tiling and splashbacks for a cohesive look and can be chosen to replicate the look of many hardwoods and natural stones for the ultimate luxe look.

Solid, durable and extremely versatile, RAK Ceramics Curton are stone-look porcelain tiles that make a highly attractive visual impact.

Porcelain design

Tiles with a subtle or a bold marble-effect pattern work well when teamed with materials such as wood, bringing nature indoors and creating a calming, timeless and high-end look that works well across all areas, from public to more private. Porcelain also offers a wonderful opportunity to introduce pops of colour to the setting, with vibrant colourways offering a brilliant way to catch the eye and turn a specific area into a focal point.

RAK Ceramics Circle Wood is a wood effect tile that brings nature indoors in the most practical of ways, ideal for high traffic areas, such as the kitchen.

Installation of the tiles themselves is also straightforward, with mega slabs from RAK Ceramics minimising grout lines and creating a luxe look.

About RAK Ceramics

RAK Ceramics is one of the largest ceramics’ brands in the world. Specialising in ceramic and grès porcelain wall and floor tiles, tableware, sanitaryware and faucets. Founded in 1989 and headquartered in the United Arab Emirates, RAK Ceramics serves clients in more than 150 countries through its network of operational hubs in Europe, Middle East and North Africa, Asia, North and South America and Australia.

If you’d like to feature your product news here, get in touch to find out more. 

If you’d like to become SBID Accredited, click here for more information.

Using tiles in interiors has been common practice for decades, from our bathroom floors to our kitchen walls. In fact, the use of tiles stems back to Ancient Egypt! Today, as interior designers are always looking for new ways use materials and innovate their designs, the specification of floor and wall tiles is getting more and more creative. Newly SBID Accredited specialists in tiles for specifiers, Craven Dunnill share their story; from a longstanding heritage, to how they work with interior designers to supply unique and bespoke tiling solutions for their projects. Discover their insight on the latest trends for interior tiles!

What are the origins of Craven Dunnill?

We have been manufacturing and supplying ceramic tiles for commercial and residential projects for 150 years, since 1872; and we use every bit of that experience to ensure that our clients are always provided with professional, market-leading and passionate support. Our vast portfolio is stocked here in the UK, showcasing the very latest of British and European produced ceramic wall and floor tiles. Our specialist production factory, based in Ironbridge UK, still operates as the oldest surviving purpose-built tile factory in the world.

With a deeply rooted history in providing tiles for interior design specification, we offer distinctive designs inspired by our longstanding heritage, with an unrivalled reputation for quality, style, and service. With experience stretching back 150 years, we pride ourselves in our flexibility, technical support, fit for purpose guidance, and high product quality standards.

How do you work with interior designers?

Craven Dunnill stock the widest selection of ceramic tiles from the leading manufacturers around the World. Our vast range provides interior designers with limitless possibilities according to their project needs and requirements.

We appreciate that every project is unique and we have extensive experience across a wide variety of projects and installations. With the knowledge and experience of what is achievable, we work closely with interior designers to ensure we select products which fit the performance, quality and longevity demands for their projects.

We can provide a truly bespoke solution for even the most challenging of projects. If you can’t find the tile you need in our vast portfolio of wall and floor tiles, we have the facility to produce ceramic wall or floor tiles to almost any shape and/or size. All custom design and manufacture solutions are provided through our own specialist factory. Craven Dunnill Jackfield have been hand-making ceramic tiles for over 150 years and now combine modern and traditional production techniques to create bespoke wall or floor ceramics to almost any design and specification!

What value does your sector add to the interior design industry?

Tiles are an integral element for any project and offer a wide variety of materials, finishes and styles with versatile laying options which can bring the vision of interior designers to life. They can deliver stunning aesthetics, unify indoor and outdoor spaces with a seamless transition and offer everyday solutions to meet the challenging creative and practical demands of contemporary projects.

Creating surfaces for many projects involves not only meeting requirements in terms of practicality, durability but also aesthetics. Tile materials can guarantee comfort, elegance, very high-quality performance and longevity for long term use to meet more eco-friendly specification approaches to sustainability.

Today, hygiene and safety is more important than ever. Everyone wants to live and work in healthy environments. Ceramic surfaces with antibacterial protection, an anti-microbial shield integrated into the tiles, eliminate up to 99.9% of surface bacteria, 24 hours a day, forever.

How do your services/offering enhance an interior designer’s projects? 

Specialists like no other. Craven Dunnill is renowned for the production and supply of ceramic wall and floor tiles to all market sectors, including specification, housebuilder, commercial, retail and specialist, for both the UK and global markets.

Product: Craven Dunnill prides itself on its choice and selection of best-in-class ceramic wall and floor tiles, sourced from the leading manufacturers around the World. Our products represent quality. And more than that, it is an ethos throughout the organisation. We have an appreciation and understanding of high-quality products, and that is recognised across everything that we do.

Sampling: Fast and efficient sampling is an important part of our specifier support service. Smaller tiles can be despatched as full tiles, and larger tiles can be sent either as 100×100 colour swatches – perfect for mood boards – or delivered as larger tile samples.

Service: We take our service and support very seriously – putting your needs first, and continually striving to exceed expectations. We aim to deliver an experience worth talking about, every single time. We have an experienced team of customer service advisors who are always on hand to assist with your specific enquiry, whether its face-to-face, online, or on the phone.

Technical: At Craven Dunnill, we set ourselves apart through the quality and accuracy of our technical support and guidance. We aim to build confidence and earn the trust of our clients by providing correct and appropriate technical information, and finding a solution to meet your specific needs. We are on hand to give all the necessary guidance on selection, installation, maintenance and care.

Our technical experts sit on a number of standards and technical committees including BSI, UKSRG (UK Slip Resistance Group) and TTA (The Tile Association). This ensures that any technical advice given is absolutely in line with current standards and industry guidance.

Custom Design & Manufacture: Using our own specialist factory, Craven Dunnill Jackfield, we combine modern and traditional production techniques to create bespoke wall or floor ceramics to almost any design. If you can’t find the tile size you need in our vast portfolio of wall and floor tiles we have the facility to produce ceramic wall or floor tiles to almost any shape and/or size.

Sustainability: Respect for the environment is more critical now than ever. We are market leaders in the supply of ceramic tiles with a green agenda, sourcing only from manufacturers with responsible practices and certified credentials. We have an experienced team that can support you in specifying tiles with the appropriate eco-credentials for your project.

What are the latest trends you’ve noticed in your client’s requests?

  • Indoor/outdoor living is an enduring trend that continues to drive the need for creative and practical solutions.
  • Large format tiles in a variety of effects and finishes are increasingly moving into domestic and residential projects, while natural effect tiles as wall surfaces and feature walls remain popular.
  • There is a trend emerging towards a mix and match approach, with interior designers pushing the creative use of contrasting effects and finishes, incorporating 3D wall tiles with bold patterns and dramatic reliefs.
  • Thinner porcelain slabs, which are easier to handle and install than large stone slabs but offer the same aesthetic, are helping designers create stunning and expansive surfaces.
  • Wet room solutions are continuing to grow in popularity.
  • Highly durable porcelain is also increasingly be used as an alternative to other materials such as granite for surfaces such as kitchen worktops. Porcelain is highly durable and offers a wider variety of attractive effects and finishes.

To find out how to join the SBID professional membership, click here 

This month's product roundup features the latest news and designer collaborations from SBID Accredited suppliers; from a debut range of desirable dressing table mirrors, new-to-market sustainable gym equipment and innovative tiling patterns for exquisite natural materials, to adaptable design concepts for contemporary bathroom furniture and fittings.

Keuco_Edition 90_9 (1)cropped sm

EDITION 90 Bathroom Collection by KEUCO: Where the circle meets the square

Introducing EDITION 90; a new collection of bathroom furniture and accessories designed exclusively for KEUCO by renowned German design agency Tesseraux & Partners. The theme and design element that is prevalent throughout the collection is the merging of the circle with the square, creating a distinct 90 degree angle.

With wall mounted washbasins which can mixed and matched with all the Edition 90 furniture, the collection is uniquely adaptable and can be placed wherever you wish; offering the flexibility to create uniquely personal designs for the bathroom. The design language and visual statement of Edition 90 is best exemplified by the fittings; the range includes single-lever, three hole and wall mounted options for washbasins and for bathtubs, an elegant free-standing mixer fitting or wall mounted spout with separate built-in thermostatic flow controls.

Click to shop

Armac Martin collaborates with interior designer, Sophie Paterson for latest collection

Armac Martin announce their first ever collaboration collection. Introducing The Claremont Collection - a debut range of desirable luxury brass dressing table mirrors, designed by eminent interior designer Sophie Paterson.

The new Claremont Collection features three impeccably crafted mirrors in a timeless satin antique lacquered finish. Each sophisticated mirror captures the essence of everlasting style designed to transcend the ages. Sophie Paterson said: ‘Together we wanted to create a range that would work in any interior from classic to contemporary, with a timeless design that would be equally functional and beautiful.’

Click to shop

02_2021_0006_Foxglove-Bedroom_1

Siminetti shares a breakthrough in the study of its luxury material, Mother of Pearl 

Mother of pearl (also known as nacre) is one of the most studied biomaterials due to its beauty and incredible strength. Through technology and advanced modelling, researchers discovered that the iridescent colours of pearl we adore, are a direct result of the varying thickness of its layers reflecting light back to our eyes.

This furthers the understanding of the colours that Siminetti are able to offer for their exclusive luxury surfaces, and builds upon the reasons why specific colourations of nacre can only be found in specific areas. Highlighting the exquisite natural wonder of this unique material, Siminietti's latest and most desirable collection features highly detailed patterns inspired by nature. The intricacy requires the best artisans, implementing their extensive wealth of knowledge to ensure the designs showcase the beauty of mother of pearl in a more deserving fashion.

Click to shop

Paragon Studio launches with bespoke, sustainable gym equipment

New to the market, Paragon Studio launched its design-led range of high-end, sustainable gym equipment for private, residential and superyacht gyms across the globe. With years of experience in the luxury fitness sector, the extensive collection meets the increased demand for customisation and bespoke gym design, using the finest natural and sustainably-sourced materials.

With origins in the superyacht and hospitality sectors, Paragon Studio understands that the identity of a boat or hotel is part of the whole experience and enjoyment of a space. Its ability to customise products with logos and monograms, whilst matching materials used throughout the rest of the space offers interior designers complete ease of design specification.

Click to shop

From shower area to shower tile: Bette revolutionises the shower area

With BetteAir, the world's first shower tile made of glazed titanium steel, Bette completes the evolution of the shower tray into a part of the bathroom floor. BetteAir integrates so perfectly into the floor that it is hardly noticeable, a milestone in bathroom architecture. What's more, the floor-level installation of the shower tile is a real revolution, as it can also be glued directly to the screed like a conventional tile.

Made of durable and easy to clean glazed titanium-steel, Bette has reduced the height of the BetteAir shower tile to an unbelievable ten millimetres, which roughly corresponds to the thickness of a large-format tile. Designer Dominik Tesseraux (Tesseraux & Partner, Potsdam) sums up the revolutionary development: "BetteAir has all the advantages of a tile without its disadvantages. With the shower tile, the floor of the shower is immaculately beautiful, free of joints and thus absolutely hygienic and easy to clean."

Click to shop

Sourcing for your next project? Explore the exclusive SBID Directories in SBIDPro to help solve your interior specification needs! Sign in to discover more.

If you'd like to feature your product news here, get in touch to find out more. 

Through over 500 tile designs, SBID Accredited Industry Partner, Parkside is a trusted tile specification company with the versatility to provide solutions for any commercial interior.

With a philosophy of developing thoughtful responses to the unique demands of clients and their projects, Parkside delivers a range of additional services including waterjet cutting, colour matching and bespoke digital print. Chymia, a collaboration between Mutina and Laboratorio Avallone is the latest porcelain tile collection available in full exclusively at Parkside.

Chymia fluctuates between the discipline of graphic design, expressive gestures of mark making and the two extremes of black and white, where symbols and textures are combined to create patterns of light and shadow on the surface. Black forms the basis, in a distinctive tone created by designer Gennaro Avallone, with the patterns taking on various shades of black all the way through to white. Throughout the collection, black and white are never separate but co-exist, with each pattern also available in white, taking on various shades all the way through to black in a reversal of role.

Each of the 22 (11 black, 11 white) designs in Chymia is obtained by combining the principle black and white structures with 11 patterned textures, achieving a tile that can be used randomly in monochrome compositions. The collection involved research on glazes and raw materials, along with the combination of traditional applications and modern technology to achieve the absolute colours used.

Chymia came to life in a collaborative project between ceramics manufacturer Mutina and Laboratorio Avallone, a Milan-based studio whose research reaches in to painting and sculpture to create unique objects of contemporary furnishing. The collection was developed with the aim of making a break with traditional styles, restoring an original quality to ceramics with unexpected outcomes.

Sarah Holey, marketing manager, Parkside: "Chymia is a collection that’s full of surprises. Taking the apparent simplicity of monochromatic pattern, it reveals that careful experimentation and attention to the creation of pure colours can bring depth and new-found results to a seemingly traditional black and white palette. Infusing new meaning into checkerboard or bringing more depth and nuance to all-over black or white, it offers some hugely exciting opportunities for designers and we’re delighted to welcome it to the Parkside portfolio."

If you'd like to become SBID Accredited, click here to find out more. 

Join SBID

Join SBID

Find out more about our flexible membership structure.

Apply Online