Modern and Minimalistic Family House Fits Every Clients’ Wish

This week’s instalment of the Project of the Week series features a modern and minimalistic family house design by 2022 SBID Awards Finalist, ND Studios.

Natascha Dartnall, Founder & Director of ND Studios: We completely reconfigured an existing property, retaining only the listed front façade while building a modern house behind. It was important that we had lots of options when it came to marbles, stones and woods. For our client, the materials were just as important as the furniture, fixtures and fittings themselves.

Our clients shared our own commitment to sustainability and wanted to, where possible, make environmentally conscious decisions during the design, build and install. ND Studios will always seek to employ sustainable practises where possible. One of the main ways we achieved this on this project was to install a ground-source heat pump which is more environmentally friendly than alternative options because it recycles heat between seasons and it releases fewer carbon emissions.

What was the client’s brief? 

Our client wanted their new house to be a family home suitable for both relaxation and entertaining – with a spa, cinema room and home café all on the client’s shopping list. We were asked to create fresh and contemporary interiors with a nod to minimalism. Our clients were keen that we embraced an aesthetic that had longevity and that would age well while also ensuring that it was as sustainable as possible.

What inspired the design of the project?

Given that this was to be family home but with a modern, minimalist aesthetic a main priority was to ensure the house would work, practically speaking. How could we ensure there was a sense of home while staying true to the very pared back concept?

The bedrooms are an ode to modern comfort: clean lines, muted shades and plenty of light thanks to floor to ceiling windows. The guest bedroom includes a plump, fabric headboard which extends all the way across one of the walls, serving as a backdrop to the nightstands as well as the bed itself. This adds some softness to the room. The abstract paintings above the bed with vivid cerulean blue and scarlet red markings also adds vibrancy – just another example of how we made this modern house a family home.

What was the toughest hurdle your team overcame during the project?

The first hurdle for us was ensuring we had planning in place to knock down much of the existing property and build its modern replacement. The façade of the original property was listed and as a result it had to remain intact. This didn’t jeopardise our client’s vision or our execution of the project: we all felt it added character and a sense of history to the new home. While this held us back, it was only a matter of time before we got the go-ahead. It was a chasing and waiting game.

What was your team’s highlight of the project?

One of the most exciting spaces to work on was the home café which has an industrial vibe with a sculpted slab of White Fantasy marble serving as the bar area. We kept it neutral but monochrome with lots of angles and lines which made for a contemporary socialising space you’d expect to see in a busy metropolis but is a brilliant surprise to find within a leafy suburban home.

The cinema room was another exercise in making a space both relaxing, physically comfortable but also chic. There is plenty of softness thanks to the silk carpet by Loomah and the abundance of cushions, but we ensured the space has plenty of hard lines and angles too, so that the room has a sense of structure.

Why did you enter this project into the SBID Awards?

To have recognition for our work from an established industry body is an honour, and one which we hold in high regard.

Questions answered by Natascha Dartnall, Founder & Director, ND Studios.

This week’s instalment of the Project of the Week series features a Rome inspired hotel design by 2022 SBID Awards Finalist, THDP.

DoubleTree by Hilton Rome Monti is interiors and decorations and the lushness of an internal lobby garden – where guests can immerse themselves in the light of the eternal city from morning to evening.

The main entrance is located on the main façade of the historic building overlooking Piazza Esquilino, on the corner with Via Urbana. The hotel features a rooftop bar and terrace, bar and café with an entrance on Piazza dell’Esquilino, three meeting rooms, a fitness centre and Mamalia restaurant, serving reinterpreted traditional cuisine.

What was the client’s brief? 

To convert the two pre-existing buildings, with the aim of combining the Roman rhythms and lifestyle with the functionality of a hotel and establishing a continuous dialogue with the city.

What inspired the design of the project?

Rione Monti, once popular and dilapidated, today it is a place to discover, a central and young meeting point that live in harmony with the ancient, made of narrow medieval streets and hidden trattorias, alternative shops, and trendy bars. Without a doubt a cosmopolitan area where the atmosphere of an ancient community and the boutiques and clubs not to be missed during your stay.

The Monti district is an authentic area where working-class Rome once stood, where the elderly maintain tradition and where young entrepreneurs open trendy galleries.

This atmosphere with a retro flavor, combined with the climbing on the terracotta facades, the pots of plants left simply along the sidewalk of the streets with the typical Roman San Pietrini, was the greatest inspiration for the interior design concept, created by the THDP studio with Italian roots and designers.

What was the toughest hurdle your team overcame during the project?

Designing case good furniture by carefully sampling all custom finishes for the project and project managing the execution on site was challenging during 2020 because of the first Covid lockdown.

Another challenge was planning the entrance of the hotel, which follows the Esquilino hill, gently rolling down. The lobby and the bar are at two different levels, which required to insert staircases and a lift.

What was your team’s highlight of the project?

This was the first THDP’s project in the Italian Capital. It was also a new way to push the boundaries of the Double Tree brand, by creating a more authentic experience for the guest where there was an accurate research of the neighbourhood areas, thanks for part of the internal local THDP team.

Why did you enter this project into the SBID Awards?

The SBID awards are unmissable, as they select original projects from around the world. It is quite an exciting award as there is a combination of projects and a very glamorous award ceremony in London, where our company is.

Questions answered by Manuela Mannino, Partner and Founder, THDP.

This week’s instalment of the Project of the Week series features a complete refurbishment of a family home by 2022 SBID Awards Finalist, Novo Design.

Abbie Smith, Founder and Creative Director of Novo Design: We started discussing this project back in 2018, the masterplan was designed and the planning applications commenced. Knock back after knock back and 2 years later approvals were finally given and we could start working on developing the interior concept and specification. The family would be moving in with clothes and toys only and everything from bed linen to champagne flutes and potato peelers had to be specified and procured. The building was stripped back to the shell and then put back together meticulously, no corner was cut on quality of finish and the client continuously pushed for unique bespoke items so the home would be truly unique.

What was the client’s brief? 

To create a beautiful family home and maximise the potential of the space by reconfiguring the internal layout, converting the unused loft space and adding a large kitchen extension and orangery to gain more space that can be enjoyed and utilised.

What inspired the design of the project?

Contemporary styling fused with lots of texture and natural materials. Vibrancy was brought through in artwork and furniture to represent the characters of the family living there.

What was the toughest hurdle your team overcame during the project?

Obtaining planning permission. 2 years of rejected applications were hard for morale but the client wasn’t willing to compromise so kept persisting and it finally paid off.

What was your team’s highlight of the project?

The grand reveal, welcoming the family back into the home once we had completed (they didn’t come to site during the build). There were lots of tears of joy and disbelief around the transformation and finished results. It exceeded their expectations and they couldn’t have been happier.

Why did you enter this project into the SBID Awards?

We feel this is by far our most considered and most beautiful residential project we have ever delivered. The client gave us complete ownership of the design so it represents our company style perfectly. A great project to showcase what we can deliver and would be amazing for the team to get recognition for all the hard work that went into this project.

Questions answered by Abbie Smith, Founder and Creative Director, Novo Design.

This week’s instalment of the Project of the Week series features nine distinctive bar designs by 2022 SBID Awards Finalist, 4SPACE.

What was the client’s brief? 

4SPACE was tasked to design nine very distinctive bars for PAPA Dubai, each with different offerings. The Bar Village is made up of little ‘boulevards’ including the Rum Station, Champagne Avenue, Gin Point, And Vodka Lane, Tequila Road, Mezcal Street, Sake Alley, Wine Square, Whiskey Square, and a VIP Lounge called High gate.

What inspired the design of the project?

PAPA Dubai is an exciting 1,580 square meters dining and entertainment destination in the vibrant Atrium complex, the dining and entertainment epicenter of riverside Al Habtoor City. PAPA will take its visitors on an extraordinary culinary and mixology journey through nine glorious bars, each themed with a unique concept. Comfort and soul food are at the very heart of the dining experience. The fascinating bars have been developed in collaboration with Moscow and Dubai’s top bartending figures.

The transformational venue transforms from a sophisticated and immersive dining experience to a chic nightlife venue with DJs and entertainment as evening moves to night. Move from a quiet dinner with friends to one of the city’s best vibes. Feel the energy of this unrivaled sensory-driven experience in Dubai. PAPA Dubai will host some of the world’s most courageous bartenders vying to show off their avant-garde skills throughout the year. Each of the nine bars has been carefully considered and designed by inimitable 4SPACE in a collaboration with Papa’s founder Natalia Freys.

What was the toughest hurdle your team overcame during the project?

There were several challenges that 4SPACE had to overcome. Eight different terrazzo surfaces were designed and installed throughout Papas. Cleverly, designers sourced authentic materials and graffiti artists to allow for fully cohesive individuality. 4SPACE presented the clients a 3D design which they executed to perfection. The piece de resistance is the nine thoroughly different concepts within one narrative. The arches unify the overall design.

What was your team’s highlight of the project?

Unique key features:

Rum Station – Tiki bar concept with tiki-style totem poles and art on the walls and bamboo surface accents with greenery on the ceiling.

Champagne Avenue – terrazzo highlights, bubbly texture with organic patterns used on the arches and moldings and printed on the banquette seating fabrics, and four classic chandeliers,

Gin point and Vodka Lane – retro bar that features an impressive disco ball centered in the arched ceiling and UV paint graffiti on mesh screens.

Tequila Road and Mezcal Street – designed to capture the spirit of South America with sugar skull centered in the archway and lighting inspired by Mexican sombreros.

Sake Alley – the wooden structures over the bar are designed and built based on the Japanese Kumiki joinery method and careful lighting that was chosen to represent a peaceful zen garden.

Wine Court – designed as a wine cellar with four prominent arches and an oversized mirror to reflect the arches into eight, a mixture of bricks and mirrors on the arched ceiling, and copper details inset into the bar and furniture.

Whiskey Square – feels secluded from the other bars, is central in the symmetrical space with sensual onyx lighting and was inspired by Art Deco style, including lighting and detailing on the fascia of the bar.

The Entrance – impressive and eccentric with red pipe and greenery installation that hangs from the ceiling and customized carpet below.

VIP Lounges – the red one serves as an extension to the entrance, represents the brand colour of PAPA and boasts three oversized lighting pendants, while the other is centered with an enormous arch and copper mesh on the wall, black marble on the floor, and gorgeous lounge seating.

DJ Booth – a space that can easily convert into a dance floor because of its entertainment lighting, circular kinetic mirrors, and led lighting.

Female Toilet – designed with banquette seating and comfortable poufs where ladies can take a rest while waiting in the queue, the wall feature is made from triangular screens surrounded by mirrors for Instagrammable selfies and the exciting ceiling feature is made from a pink ball installation with stretched mannequin legs.

Male Toilet – inspired by fun house-style mirrors with led lights and a black ball installation.

Terrazzo is well-known in the industry for its sustainability and eco-friendly properties. Due to its natural composition, terrazzo does not contain any volatile organic compounds (VOC). VOCs are organic compounds that vaporise by temperature changes and high pressure. This leads to emissions, the leading cause of air pollution in urban areas, harming the environment. Architecture is becoming environmentally friendly, and durable, long-lasting materials such as terrazzo are a huge advantage today. 4SPACE is keen to encourage change that benefits the environment and circular economy.

In contrast to wood, tile, and carpeting, terrazzo does not contain grout joints. As a result, there is no need for steam cleaning, energy-wasteful vacuuming, and grout cleaning. Terrazzo is water and highly stain-resistant, therefore easy to manage. Terrazzo is the number one choice for extensive facilities with high foot traffic, such as hospitals, airports, schools, and office buildings. By using terrazzo in construction, 4SPACE ensures exceptional indoor air quality, durable, eco-friendly and low-maintenance flooring and worktop surfaces.

PAPA’s Instagram page has become hype and is attracting a lot of customers who are curious about the design elements in the female toilets. Social media influencers have described PAPA Dubai as one of the most Instagrammable night and bar entertainment venues in the United Arab Emirates because of its unique design. 4SPACE has an impressive network and enviable relationship with industry, lifestyle and entertainment magazines, blogs and influencers, generating vast exposure and traffic for the venue.

Why did you enter this project into the SBID Awards?

Putting our project in front of the eyes of professionals, we appreciate their opinion and the recognition.

Questions answered by Firas Alsahin, Founder & Design Director, 4SPACE.

This week’s instalment of the Project of the Week series features an expansive seven bedroom villa design by 2022 SBID Awards Finalist, LW Design.

What was the client’s brief? 

LW Design was tasked to redesign an expansive seven-bedroomed villa in an exclusive neighbourhood of Dubai. The owners wanted the designers to create an extraordinary space for their family and create a seamless flow from each room onto the large terraces and gardens beyond. The space was to be soft, feminine and understated so that the family felt at ease and comfortable at home.

What inspired the design of the project?

LW Design was tasked to create a soft, light and inviting scheme with neutral colours, warm timbers, and soft grey marble mixed with subtle accent colours to create the ultimate retreat. The spaces were designed to link and connect to the vast landscape. In particular, the majlis and formal dining feel like contemporary garden rooms as you are surrounded by full-height glazing with immaculate landscaping beyond. This connection to the outdoors also continues throughout the inside, with large plants placed in the corners of the rooms and some ground floor areas open onto the terrace giving an indoor-outdoor experience.

What was the toughest hurdle your team overcame during the project?

The main challenge was the sheer scale of the property, not just the number of rooms but also the various ceiling heights ranging from 4 metres to 9 metres in some key areas. The main goal was to ensure that all rooms felt comfortable and warm, each having their own identity but ensuring the design flowed from space to space. With the space being so vast, LW hand-selected and carefully placed unique pieces of furniture that filled the space rather than selecting additional furniture and accessories that would have caused over cluttering. The design team had to coordinate with multiple furniture suppliers who delivered their own finishings and fabrics to ensure they were all coordinated and aligned to maintain the eclectic and considered feel. With a property of this size, it was essential to identify the character of each room and ensure nothing too themed or obvious.

What was your team’s highlight of the project?

The general ceiling height around the villa is 4 metres while the entrance ceiling height is an impressive 9 metres. The sheer height creates a grand first impression when walking into the villa. The hallway leads into the living spaces that consist of a soft colour palette that creates a serene and bright feel throughout the villa and seamlessly connects the rooms to the surrounding landscape, adding life and depth to the space.

The his and hers master bedroom has oversized artwork shaped like a screen which acts as a headboard and provides a focus to the room. The master bathroom has wall-to-wall soft grey marble complemented by bronze metal screens and a feature freestanding bath. Intimate seating areas, a workspace, and a TV zone help fill the room with beautifully crafted pieces.

Why did you enter this project into the SBID Awards?

To showcase the project on an international platform and get the recognition this project deserves.

Questions answered by Rachel Kidd, Partner & Design Director, LW Design.

This week’s instalment of the Project of the Week series features a spacious feng shui-inspired house design by 2021 SBID Awards Finalist, 7K Design.

What was the client’s brief? 

The client wanted to change the lifestyle of their home because it had not been changed in over 20 years. Their home was not built with the intention of maximizing space functionality and flow. The client desired a change and wanted to revitalize their spaces not just to make them more practical and flow better, but also to ensure that each space was created with feng shui in mind to bring the family good fortune.

What inspired the design of the project?

As the circle was an important cultural symbol, feng shui was an important component that we wanted to incorporate into the design. It represents yin and yang harmony, as well as the balance of nature.

What was the toughest hurdle your team overcame during the project?

There are precise feng shui principles for each house, and we must incorporate those criteria into our design while still maximizing space, flow, and staying within budget.

Feng shui goes beyond comfort and aesthetic. We had to have a very good understanding of what elements to bring into the space without causing the project’s integrity to be disrupted.

What was your team’s highlight of the project?

The team’s highlight of the project is designing the custom spiral stair bookcase. The bookcase incorporates important elements of feng shui: the garden that signifies the growth of life, and the book case signifying growth through knowledge.

Why did you enter this project into the SBID Awards?

We are hoping that SBID will aid in raising awareness of the importance of incorporating cultural identity into designs.

Questions answered by Fianne Zi-Yan Yu, Principal Designer & PM, 7k Design.

This week’s instalment of the Project of the Week series features a spacious hotel lobby design by 2021 SBID Awards Finalist, Bishop Design by Paul Bishop.

What was the client’s brief? 

SLS Hotels are renowned for breaking stereotypical molds, in sophisticated fashion, and The Sky Lobby at our Dubai destination is no exception. The brief itself was to create a world of true luxury, something that would leave guests overwhelmed with awe.

What inspired the design of the project?

Our creative concept became inspired by the story of Midas, infused with the SLS spirit and excessive glamour of Dubai. This narrative translates through the design and artwork, which perfectly capture these sentiments in a subtle tongue-in-cheek way, enforcing unforgettable connections with guests.

What was the toughest hurdle your team overcame during the project?

Our toughest hurdle started when we inherited the project late on and the construction had already started off the back of the previous design. It was a race against time to redesign the whole project without compromising the construction programme. There was minimal guidance from operations in terms of brand or standard hotel requirements forcing us to create one.

What was your team’s highlight of the project?

Even with the restrictions of the build being carried out during covid, it is known that we have now set a new benchmark for all SLS hotels going forward. An undeniable highlight for us and testament to the standard of work that was carried out.

Why did you enter this project into the SBID Awards?

SBID Awards celebrate the best in design and it is events like this where validation surfaces in recognition that what we are doing is right and that our designs are of global standards.

Questions answered by Paul Bishop, Owner & Founder, Bishop Design by Paul Bishop.

This week’s instalment of the Project of the Week series features a residential design by 2021 SBID Awards Finalist, Ana Engelhorn Interior Design.

St George’s Hill is a 964-acre (3.9 km2) private estate in Weybridge, Surrey, UK, with golf and tennis clubs and approximately 420 houses. The Hill became a leisure location and home to celebrities and entrepreneurs when the land was divided into lots in the 1910s and 1920s and Walter George Tarrant built its first homes. Ringo Star, John Lennon and Sir Cliff Richard are a few of the notable people who have lived there.

Harwood House is one of the original homes; at just under 500 square metres, it sits on about 1.77 acres of land. Late Victorian in style, the house was last renovated 20 years ago and was not done to a very high standard. New rooms were added, like the conservatory; the kitchen and lounge area were opened up; and the use of rooms was changed.

What was the client’s brief? 

Prior to our renovation, it was empty for three years, which meant that damp and other issues where left unattended. The main issues to sort out before moving on to the interior design were the electrics, the plumbing and the building works.

The clients wanted to use the existing floor plan, with some changes to door openings and a new kitchen and bathrooms. The old library was turned into a girl’s bedroom – we were able to use existing carpentry and change door openings. The house had five bedrooms, but we turned one into a shower room as the master bathroom didn’t have a shower. All bedrooms except one have their own bathrooms and there are two guest toilets on the ground floor.

What inspired the design of the project?

Interior design-wise, in line with the Ana Engelhorn signature style, we aimed to achieve a perfectly imperfect mix of antiques and contemporary pieces that suited the clients and the house. The clients had a lot of eclectic art, as well their own pieces from Africa, which complemented the design perfectly.

We were given free rein to choose colour and, fortunately, the clients were happy with our suggestions. Two of our main paint suppliers were Francesca’s Paints from the UK, who make bold and strong colours, and Bauwerk from Germany, who use a more washed-out, uneven look.

What was the toughest hurdle your team overcame during the project?

The biggest job was the kitchen. We overhauled it completely as the owners are avid cooks and wanted to have adequate cooking and prep areas. The two outbuildings were converted into a gym and an office, with the same style flowing from the house to the outside rooms.

There was extensive work to do with curtains and upholstery. Some of the older pieces we were able to reupholster and reuse. The furniture was a mix of what the client brought from previous homes and what we supplied from the UK and abroad.

All the lighting was new and signed off by a trusted lighting supplier to ensure that, with the daring colour scheme, the lighting effects inside the house were effective.

What was your team’s highlight of the project?

Overall, the project went smoothly, without too many hiccups. Amazingly, considering the renovation took place during the first Covid lockdown, the clients were able to move in on time and everyone was happy with the final result.

Why did you enter this project into the SBID Awards?

We entered the awards to see people’s reaction and shine a light on our work. We loved doing this project and are very proud of it. Sharing it with other interior designers hopefully inspires them in their own projects or homes.

Questions answered by Ana Engelhorn, Founder, Ana Engelhorn Interior Design.

This week’s instalment of the Project of the Week series features a whimsical hotel suite design by 2021 SBID Awards Finalist, Blue Sky Hospitality.

THE GYLE is an intimate 33-room hotel, crafted from three heritage-listed Victorian houses, built in 1845, located on Argyle Square, across Kings Cross station. It takes its name from the Duke of Argyle, Chief of Clan Campbell, who used to own property in the area.

What was the client’s brief? 

Convert a set of three 19^th century listed buildings into an upscale boutique hotel that reflects the history of its location, drives high room rates, and acquires a high reputation.

• Optimise the internal volume and reduce impact of constraints.
• Draw inspiration from its location.
• Provide a joyful environment for staff and customers.
• Offer a unique, memorable social space.
• Enhances the neighbourhood of Kings Cross- St Pancras.

What inspired the design of the project?

The quirky boutique hotel has been conceived as a complete work of storytelling design by British artist and designer, Henry Chebaane, based on his first novel soon to be published. The design tells a story about Kings Cross and Scotland in 1880, blending facts and fiction.

The design narrative evokes the residence of a fictitious character from Nova Scotia, who while fighting a conspiracy, becomes caught in a space-time rift caused by Victorian scientists. The result is an irreverent juxtaposition of steam-age heritage, whimsical details and 21st century modernity…inspired by 19^th century St Pancras coal and gas industries, and Kings Cross steam trains to Scotland. This is manifested through a layered palette of black, silver and greys accented by moss, fern and juniper greens.

The bespoke furnishing, made in Britain are all elements of storytelling that juxtapose past and present, facts and fiction, style and humour in a quintessentially British fashion. THE GYLE is truly ‘a surreal townhouse in a real London square’.

What was the toughest hurdle your team overcame during the project?

Optimising the internal layouts to make it efficient to operate and provide a pleasant customer experiene, while respecting the Health & Safety and Grade II Heritage to maintain period internal layouts and façades.

A discrete extension was added behind the original houses, this increased the key count to 33 and provided a common footprint at ground floor, in which to set up the public areas.

What was your team’s highlight of the project?

The creation of a fully immersive art installation that functions as the resident lounge and whisky bar. The resin floor is a seamless image of the sky reflected in Loch Fyne, while the whole ceiling is an upside-down lawn ripped open by a 40 feet long ‘space-time’ rift from which lighting strikes and odd sounds emerge throughout the day.

Why did you enter this project into the SBID Awards?

We entered the SBID Awards to thank our client for the trust and confidence in our work.

Questions answered by Henry Chebaane, Creative Director, Blue Sky Hospitality.

This week’s instalment of the Project of the Week series features modern and fun bathroom designs for a contemporary apartment by 2021 SBID Awards Finalist, Studio Modha.

What was the client’s brief? 

The client wanted a complete refurbishment of his flat, opening up the space as much as possible, drawing inspiration from hotel suites and nature around it.

This flat had not been updated in over 10-15 years. We completely refurbished the flat, transforming it from a two bed, one bathroom and one wc to a three bed property with two full bathrooms. The client requested a modern and fun scheme, which we layered with complimentary colours and features. We revamped the whole apartment, from the kitchen to sanitary ware, flooring, lighting, window treatments and hardware.

What inspired the design of the project?

The Project was based in the docklands, surrounded by so much nature, e.g. river Thames and local parks. We wanted to bring in the earthy tones and textures, for example with the terrazzo effect tiles and the warm greys, browns and blues throughout. In addition, the client wanted to feel like he was in a different space through-out the property so we used different colours and textures in each space, including dead salmon from farrow and ball. Not a colour we get to use often and definitely a brave one!

What was the toughest hurdle your team overcame during the project?

We had a soil pipe that was really far off the ground in the guest bathroom, and because it was in a flat we couldn’t move it!  This created a huge issue as the client had his heart set on a wetroom shower. We ended up having to raise the floor significantly (a whole 25cm)  which brought up the issue of ceiling height (which wasn’t huge in the first place). We ended up having to increase the height of the shower head and create 2 step ups instead of 1 to make it look like the ‘step up’ was intentional. Luckily it all worked out in the end and made the shower area feel even more lux!

What was your team’s highlight of the project?

It’s got to be overcoming the hurdle I described in the previous question, we went back and forth for weeks thinking of a solution so you can imagine the joy when we finally came up with one. Another thing to mention is that our client didn’t want to see any of the progress on site, so the look on his face when he saw it all finished was really rewarding to see.

Why did you enter this project into the SBID Awards?

Honestly, it was Studio Modha’s first year running and one of the first projects we completed. I have always admired the caliber of designers/studios and projects within the awards and only dreamed of being a part of it. It was a huge shock when I received the congratulatory email!

Questions answered by Neha Modha, Director, Studio Modha.