This week’s instalment of the Project of the Week series features a serene hotel design by 2025 SBID Awards Finalist, La Bottega Interiors.
La Bottega Interiors was commissioned to refurbish the iconic Beit Al Bahar villas at Jumeirah Beach Hotel, preserving their original architecture while reimagining the interiors for today’s luxury traveller. The design blends understated Arabian elegance with a tactile, contemporary language rooted in nature. A muted palette, natural materials, and artisanal details evoke timeless serenity, while custom furnishings and thoughtful spatial planning enhance comfort and flow. Emphasising longevity and sustainability, the project uses FSC-certified wood, low-impact fabrics, and terrazzo with recycled content. The result is a sanctuary that feels both deeply grounded in place and effortlessly modern.
Category: Hotel Bedroom & Suites Design
Design Practice: La Bottega Interiors
Project Title: Jumeirah Beit Al Bahr
Project Location: Dubai, United Arab Emirates
Design Practice Location: Dubai, United Arab Emirates
The design brief was to create an elevated concept that celebrates the unique location — a hidden gem surrounded by lush greenery, with a breathtaking view of the Burj Al Arab. The client requested a renovation that delivers a luxury experience while remaining rooted in the villa’s architectural language and aligned with Jumeirah’s ever-rising brand standards. The vision was to craft a design that feels both luxurious and residential in character, offering guests a relaxed environment with the comfort of home and the refinement of a high-end retreat.
As architects, we always begin by understanding the architectural vocabulary of a space. At Beit Al Bahar, we were fascinated by the eclectic dialogue between Arabic and Balinese influences. This inspired us to create a design that carries a subtle twist — artistic enough to leave a lasting memory, but never overly themed. Our focus was on relaxing the interiors, softening transitions, and opening the villas to the outdoors, so that the beautiful views become an integral part of the experience.
The biggest challenge was to create a space that feels both elevated and deeply personal. For us, personalization comes through details — every crafted element reflects a specific cultural background that supports the overall concept. However, such richness in detail naturally carried cost implications. Striking the right balance between maintaining this level of refinement and aligning with the project’s budget was one of the most demanding aspects of the design process, but ultimately it’s what gave the space its unique character.
The highlight for our team was witnessing how the different design layers seamlessly connected into one story. From the mosaic craftsmanship at the minibar to the subtle zellige tiles, the built-in dining nook, and the flowing crazy paving, each element embodied our efforts as a team and the client’s desire for relaxed luxury. What we cherished most was seeing the villa transform into a space that feels elevated yet intimate — a true home away from home with its own cultural soul.
We entered the SBID Awards because they are one of the most prestigious design awards globally, recognized for celebrating excellence in creativity, innovation, and functionality. Being based in London, the heart of international design, the SBID Awards provide a platform that goes far beyond regional recognition — it allows our work to be seen on a global stage. For us, this project embodies a unique design rooted in cultural authenticity yet expressed with modern refinement. Entering SBID not only highlights the project’s values of craftsmanship, detail, and hospitality, but also gives us the opportunity to position our practice within an international community of leading designers.
Being an SBID Award Finalist has been an incredible honor and a milestone for our practice. It validates the hard work, creativity, and collaboration that went into this project, while giving us international recognition on one of the most prestigious design platforms. For our business, it has strengthened our visibility globally, positioned us among leading design firms, and reinforced the trust our clients place in us. Most importantly, it motivates us to continue pushing boundaries and delivering designs that are both meaningful and timeless.
Questions answered by Sahar Al Yaseer & Cristina Gallenca, Founders of La Bottega Interiors.
We hope you feel inspired by this week's design!
If you missed the last instalment of Project of the Week, featuring a tranquil office design, click here to read it.
This week’s instalment of the Project of the Week series features a tranquil office design by 2025 SBID Awards Finalist, Davide Macullo Architects.
Atmosphere is today the key for the success of a company. Being able to offer an environment built with reasons and beauty through emotions that sing to the soul of the company means touching the intimate perception of the users and delivering a clear positive message. EFG is studying, along with the architect, a new world of representing itself through a unique and seducing design that conveys spaces and care for every single detail. This enhances and reinforces the sensitive approach of EFG worldwide.
Category: Office Design Under 2,000 SqM
Design Practice: Davide Macullo Architects
Project Title: EFG Bank
Project Location: Zurich, Switzerland
Design Practice Location: Lugano, Switzerland
EFG’s brief called for the creation of spaces capable of achieving a subtle balance between solemnity and informality, conveying professionalism without sacrificing human warmth. The project needed to reflect the bank’s values - rooted in a philosophical and psychological vision - going beyond individualities to connect with a shared human sensitivity, made of emotions, meanings, and even pleasure. EFG is an enlightened client: they gave us the freedom to draw a design line guided by passion, joy, and reason. A line that, once defined, began (and will continue over time) to release new meanings, capable of breaking with the past to shape a new era. The concept is based on the exploration of perception: creating living, breathing spaces, able to transmit comfort, beauty, and tranquillity. At the heart of this approach are circular geometries, symbols of inclusivity and stability, designed to make every individual feel like the protagonist, at the centre of their own world, free from prejudice. Curved walls amplify the spatial experience, expanding perception in a fluid way and infusing the environment with a sense of welcome and pleasure. This formal language draws on lessons from spatial psychology, early existentialism, and the anthropological aspects that shape our instinctive reactions. The interiors for EFG stem from an inexhaustible curiosity, an unconditional love for life, and a deep passion for interpreting emotional states, thus transforming spaces into places to be lived in, not merely passed through.
Today, atmosphere is an essential component of a company’s success. Offering an environment designed with care, beauty, and intention - capable of evoking emotion and reflecting the soul of the organisation - means reaching the most intimate perceptions of users, communicating a clear message of well-being, both internal and external. In every EFG location around the world, the spirit of local traditions is respected and reinterpreted, reinforcing a common vision based on shared sensitivity and the enhancement of context. A thought expressed during the inauguration of the new EFG Academy spaces in Lugano best summarises this approach: elevating space to place, transforming a necessity into an opportunity.
For us, designing a space means creating a place. The difference may seem subtle, but it is substantial: a space responds to functions, a place is born from the essence of being. This approach transforms architecture into the most complete of human arts, capable of giving shape to emotions, experiences, and identities. Every place is always a transformation of something pre-existing - whether it’s a historic interior, a hillside dotted with olive trees, or a bustling metropolis. In the project for EFG Bank, this transformation came to life through a universal concept, which I like to represent with the metaphor of a journey. I imagine our society as a speeding train, frantic, driven by rules, technology, finance, economics, politics, and traditions. Yet, on that train, we find the calm to play a game of cards: that’s where our inspiration is born. Play is the fundamental element of our profession. The cards represent who we are: our background, our sensitivity, our role, our motivation. They are our inner rules, which allow us to express creativity in a world that tends toward conformity. The only rules we accept are those of the game itself - not constraints, but tools to be used freely in order to achieve the true purpose of architecture: making people feel at ease in the places we create. In this project, it is precisely from this balance between freedom and discipline, between emotion and function, that the design took shape: a silent yet powerful language, capable of welcoming and inspiring.
The connection between architecture and context is the common thread that guides every one of our projects. However, when we are asked to design spaces for the same client in different locations, the main challenge becomes integrating each intervention into the local context without ever losing sight of the client’s essence and identity. The familiarity of the structures, combined with the surprise of innovative and refined solutions, responds to the need to recover references from the past and reinterpret them in a dynamic interplay between interior and exterior, heaviness and lightness, past, present, and future. Upon entering these spaces, one perceives a balance between the bank’s personal and international identity and a genuine appreciation of local culture and craftsmanship. The use of regional materials and the involvement of local artisans allowed us to create environments that reflect global values - but with unique regional nuances. The design choices in each location tell the story of the relationship between the city’s DNA and its future vision, going beyond the dogmas of the past to rediscover a freer, more human architecture. Despite the high level of technology involved, the approach remains deeply sensitive, capable of giving life to places, not just spaces.
Creating beauty is our craft. We do it through the senses - stimulating emotions and sensations, giving them meaning, and making them representative. Beyond intuition and personal sensitivity, it is meaning that determines the longevity of art in architecture. In the case of EFG Bank, the spaces we designed are born from forms and teachings of the past, tied to the context in which we operate, but reinterpreted through a contemporary lens. They are living compositions - immersive experiences where the senses take centre stage, creating a unique atmosphere. The most meaningful moment for our team was precisely when we found the right balance between necessity and functionality, comfort and luxury: a turning point where the project began to tell its own story. From the classical era - full of dogmas - to the contemporary age - free from prejudice and trends; from heaviness to lightness, from physical reality to virtual reality, from needs to opportunities: at the heart of our philosophy lies the desire to translate a group’s core values into tangible, lived moments. We never forget that every project is, ultimately, a portrait of those who commissioned it.
We believe that the SBID Awards represent an excellent opportunity to expand our international visibility, especially given the prestige and specialization of this recognition in the field of interior design. We chose to submit this project because, while it is an interior design intervention, it fully reflects our design philosophy: attention to detail, conceptual consistency, and a deep dialogue with the context. Projects like this often receive less attention compared to other areas of architecture, but they deserve to be acknowledged for the quality and depth of work they represent.
Being finalists for this award represents not only a source of pride for us, but also a moment of reflection. We have completed over 800 projects in fifty countries, driven by a deep dedication and the joy we find in what we do. This recognition takes on even greater meaning because, through our work, we can pass on that same joy to future generations - offering them inspiration, courage, and motivation.
In our practice, every detail is thoughtfully conceived and carefully executed, with the aim of creating environments that instil a sense of safety and familiarity. The contextual approach we adopt strives for an organic integration - never imposed - one that considers not only the natural surroundings, but also the cultural and social dimensions: an ecology that is not only environmental, but deeply human.
Another key element in the design process is time: whether in its stillness or in its flow, time is intrinsically connected to the proportion and scale of every space. This focus on time and perception translates into a meaningful physical and psychological impact - especially in environments where important decisions are made. It fosters calm, security, and encourages synergistic collaboration between users and professionals.
If you missed the last instalment of Project of the Week, featuring a contemporary boutique design, click here to read it.
This week’s instalment of the Project of the Week series features a contemporary boutique design by 2025 SBID Awards Finalist, LADO.
Portugal Jewels commissioned a sensitive architectural intervention to transform the former Barbearia Campos, located within a historic 18th-century Pombaline building in Lisbon’s Largo do Chiado, into a contemporary boutique celebrating Portuguese jewellery and traditional filigree craftsmanship. The design preserved key original elements of the barbershop, blending heritage with modern details. A focused, purposeful renovation introduced Klein blue cabinetry and blue accents that harmonize with the space’s aged character, creating an intimate retail environment that honors cultural legacy while reflecting the brand’s refined, contemporary identity.
Category: Retail Design
Design Practice: LADO
Project Title: Portugal Jewels
Project Location: Lisbon, Portugal
Design Practice Location: Lisbon, Portugal
With the barbershop long closed, the brief was to transform it into a boutique dedicated to Portuguese jewellery and goldsmithery, with a special emphasis on traditional filigree craftsmanship.
The project draws inspiration from the work of Brazilian artist Marcius Galan, while also using Yves Klein signature blue colour.
The design of a custom design counter, half an old piece of furniture, half contemporary metal. Very much customised to accommodate all things needed for sales, packaging, etc.
We are particularly enthusiastic about the effect of reflection of the new part of the shop reflected on the old mirrors in the opposite wall.
We believe it is an award with high reputation.
It is both a pleasure and an honour.
Questions answered by João Regal, Co-Founder of LADO.
If you missed the last instalment of Project of the Week, featuring an immersive hospitality design, click here to read it.
This week’s instalment of the Project of the Week series features an immersive hospitality design by 2025 SBID Awards Finalist, External Reference.
Plaza Mahou is a 1,100 m² experiential space inside Madrid’s Santiago Bernabéu Stadium, designed by External Reference for Mahou San Miguel. Combining a working microbrewery, bar, and terrace, the project connects beer, football, and Madrid’s social culture through the concept of the plaza. The design blends digital innovation, artisanal craft, and sustainable materials to create an immersive and functional environment. Featuring 3D-printed textures, recycled keg furniture, and hand-painted ceramics, Plaza Mahou transforms a hospitality venue into a cultural destination that celebrates identity, community, and experience.
Category: Club & Bar Design
Design Practice: External Reference
Project Title: Plaza Mahou
Project Location: Madrid, Spain
Design Practice Location: Barcelona, Spain
The brief was to celebrate the bond between beer and football through Mahou’s century-long partnership with Real Madrid, both rooted in Madrid. The project had to unite Mahou’s brewing culture with the club’s legacy at the Santiago Bernabéu, reflecting shared values of commitment, excellence, passion, and the spirit of Madrid as a city of encounters.
Plaza Mahou was inspired by the ambition to transform space into an immersive narrative that unites the brand’s three universes: beer, the city, and football. This vision takes shape through the archetype of the Madrid plaza, a timeless place of gathering and conviviality.
The toughest challenge was turning those ideas into tangible elements, reinterpreting them in a way that conveyed the essence of beer, the city, and football.
The most meaningful moment came when each element took shape within the real space, and the environment itself transformed into the living expression of a plaza.
We entered the SBID Awards because it represents a benchmark of excellence in interior and experiential design. Your platform recognizes projects that go beyond aesthetics to deliver meaning and innovation. For us, it is a clear opportunity to share how design can translate culture, identity, and shared values into a space that people can experience, remember, and enjoy.
Being an Award Finalist has validated our approach of merging storytelling with design to create immersive environments. It has strengthened our visibility within the international design community and confirmed the relevance of our work in shaping how brands and audiences connect through space. And of course, it feels like a great honour for our whole team.
Questions answered by Carmelo Zappulla, CEO of External Reference.
If you missed the last instalment of Project of the Week, featuring an elegant fusion of studio and showroom, click here to read it.
This week’s instalment of the Project of the Week series features an elegant showroom design by 2025 SBID Awards Finalist, Grandiosa Design.
At Grandiosa, everything begins and ends with inspiration. It is a place that invites you to experience our passion and vision firsthand. Here, you imagine, dream, and get inspired. In our showroom, we want you to feel the warmth of meeting, the creativity, and the touch of grandeur we bring to every space with our signature. Our promise is simple: to turn your ideas into the magic of reality. We listen, understand, and create with exceptional care and dedication; all you need to do is allow us to earn your trust. “The beauty of existence waiting to be discovered.”
Design Practice: Grandiosa Design
Project Title: Grandiosa Showroom
Project Location: Zagreb, Croatia
Design Practice Location: Zagreb, Croatia
The client envisioned a space that transcends function—an elegant fusion of showroom and studio, where creativity breathes through every detail. At its heart lies a dedicated stage for design: a showroom that not only displays concepts, materials, and brand identity, but also narrates a story of beauty, accessibility, and vision.
Alongside this, the client required a haven for its team—a place where ideas take shape, where meeting rooms foster dialogue, and working spaces nurture imagination and daily flow. Natural light was to be the guiding thread, a silent architectural element weaving through the interiors, illuminating pathways and creating effortless movement between the showroom and the studio. It becomes both atmosphere and structure, transforming the space into an experience. Flexibility, too, was vital: the design should adapt gracefully, shifting from cultural gatherings to intimate client conversations, from collaborative sessions to moments of reflection. This narrative forms the foundation of the accompanying diagram, a visual symphony of the client’s aspirations, harmoniously interwoven into the spatial composition.
The design of this interior seeks to weave a symphony of elegance, French chic, and warmth—an elevated expression of style that whispers of timelessness. In the historic heart of Zagreb, along the storied Gundulićeva Street, nearly 200 square meters are transformed into a living canvas, a celebration where design and art entwine. Every detail is composed with devotion, shaping a space where sophistication and beauty meet in perfect harmony, leaving an impression that lingers beyond time. Elegance here is not loud, but whispered—achieved through the careful choreography of materials and finishes, each chosen with intention. The aesthetic unfolds as a seamless composition, carrying the quiet allure of understated luxury.
At its core lies French chic, the heartbeat of the design, infusing every corner with the effortless charm of Paris. Warmth embraces the space like a gentle thread, ensuring it feels not only refined, but also deeply inviting—an interior where comfort and grace coexist, where utility meets the intimacy of home. Each room becomes a chapter, a narrative inspired by the timeless poetry of Parisian interiors. Together, they form a collection of stories—spaces that are both inspirational and aspirational, reflecting an unwavering devotion to beauty, craft, and design of the highest order.
One of the greatest challenges that our interior design studio faced during this project, was related to the execution part of the project: Finding the perfect contractors that would deliver meticulously the designed project.
When a contractor fails to execute with the same level of precision and excellence that the project was conceived with, the integrity of the entire vision is compromised. The struggle then becomes twofold: preserving the purity of the design intent while navigating the practical shortcomings of its delivery. Finding the right team—one that possesses not only technical expertise but also a shared respect for craftsmanship and detail—is often a long and demanding journey. Yet it is precisely this alignment between vision and execution that transforms a design from concept to timeless reality.
The interior design team’s highlight of the project was strongly related to these two subjects:
Seamless Concept-to-Reality Execution The ability to translate an abstract vision into a tangible space where every detail—from materials to lighting—aligns with the client’s aspirations.
Timeless Elegance & Identity Crafting a design that not only embodies sophistication and beauty but also reflects the brand’s or client’s unique personality, creating a signature identity.
We specifically decided to be part of SBID Awards, because first and foremost we strongly believe in your transparency, fairness, and exemplary operations.
Following this, we were assured that this step would give us international recognition, strengthen our brand, inspire our team, attract new clients, and open doors to greater opportunities within the global design industry.
As one of the most prestigious interior design awards globally, we are aware that SBID recognition would serve us as a hallmark of design excellence and professional accomplishment, specifically on: - Credibility & Prestige - Global Visibility - Marketing Tools - Networking - Inclusive Participation
In essence, for us SBID recognition isn’t just an accolade—it’s a strategic asset. It elevates our creative reputation, amplifies outreach, unlocks professional networks, and solidifies our position as a leader of design excellence.
Questions answered by Marina Srdjak, Creative Director of Grandiosa Design.
If you missed the last instalment of Project of the Week, featuring a contemporary and luxury residential design, click here to read it.
This week’s instalment of the Project of the Week series features a contemporary and luxury residential design by 2025 SBID Awards Finalist, LWE Interiors.
This striking transformation breathes new life into an old church, reimagined as a grand family residence. Seamlessly blending heritage architecture with contemporary living, the project delivers 13 beautifully designed bedrooms, expansive entertainment spaces, and a luxury private pool - all wrapped within the soaring volumes of the original ecclesiastical structure. A standout feature of the conversion is the former Sunday school hall, transformed into a show-stopping indoor wellness retreat. This serene space houses a fully equipped wellness centre complete with a jacuzzi, gym, sauna, and relaxation zone, offering an indulgent sanctuary that reflects the home's commitment to luxury and wellbeing.
Category: Residential House Under £1M
Design Practice: LWE Interiors
Project Title: Rhos Sea Manor
Project Location: Colwyn Bay, United Kingdom
Design Practice Location: Manchester, United Kingdom
The client entrusted LWE Interiors with complete creative freedom to define the interior style and design direction of the project. The only key criteria were: - The conversion must deliver a 13-bedroom luxury home with extensive leisure and entertaining facilities. - Spaces should feel luxurious, comfortable for family living, and appealing as a high-end holiday rental, bathrooms & bedrooms all needed to be different with different styles & moods, to help create an individual experience in every room. - The old Sunday School hall was to be reimagined as a private spa and wellness area. - Provision for large-scale entertaining was essential, with a bar, games/entertainment lounge, and a banqueting dining room capable of hosting all 34 guests together. - Most importantly, the project had to be delivered on or under budget.
The building itself provided the creative spark for the design direction. The soaring volume and height of the main hall inspired the introduction of a mezzanine level overlooking the lounge, adding drama while maximising space and flow.
I was drawn to the original stonework and architectural details of the church and made it a priority to retain and rework as many features as possible. These were carefully integrated into the interiors in a modern and contemporary way, ensuring the building’s character was celebrated rather than concealed.
The coastal setting also played a key role in the design ethos. With the church situated close to the beach, the interiors were layered in beach-inspired neutrals and boho textures, creating a soft, relaxed aesthetic. This was elevated with a quiet luxury vibe throughout — calm, refined, and timeless, yet warm and welcoming for family life and entertaining.
The budget was the toughest hurdle on this project. The brief demanded a stunning, luxury aesthetic, which meant we had to carefully balance design ambition with cost control. In several cases, alternatives were sourced for original feature lighting and furniture to achieve the desired look without compromising on style or quality.
Beyond this, the project progressed smoothly and to plan. All design concepts and detailed drawings were completed within the agreed timeline, enabling contractors to quote accurately and work efficiently.
Once the building was stripped back to its true structure, a few areas required adjustment. However, these changes had minimal impact and did not escalate costs from the interiors side — ensuring the project was delivered on time, on budget, and true to the design vision.
One of the most rewarding aspects of this project was watching the interiors take shape almost exactly as envisioned in the concept designs. It’s always a special moment seeing drawings and moodboards evolve into real spaces that people can live in and enjoy.
The double-height lounge and mezzanine became a true showpiece, capturing the building’s volume and character while creating a stunning, memorable interior that leaves a lasting impression.
Perhaps the most fulfilling transformation, however, was the conversion of the old Sunday School hall into a swimming pool and spa. Working closely with contractors, who followed the detailed drawings and specifications I developed, brought this vision to life beautifully. The result was a space that embodies both luxury and tranquillity — a highlight of the project for everyone involved.
I chose to enter the SBID Awards because they are a prestigious, internationally accredited platform that recognises excellence in interior design and architecture. Attracting entries from a diverse global community of designers, manufacturers, and contractors.
For me, entering the SBID Awards was about positioning this project among the highest calibre of international design work, while also celebrating the creativity, vision, and collaboration that brought it to life.
Becoming an SBID Award Finalist has been both a professional milestone and a personal honour. On a professional level, it provides a respected international platform to showcase my work and validates that the design achieved the highest standards of creativity, technical execution, and innovation.
On a personal level, the recognition has been deeply rewarding. As a small interior design practice, every project is incredibly hands-on — from the first sketches to the final details. To see that dedication acknowledged by such a prestigious award body reinforces not only my vision as a designer, but also the belief that passion, persistence, and creativity can stand proudly alongside the best in the industry worldwide.
Questions answered by Lorraine Warwick-Ellis, Interiors Director of LWE Interiors.
If you missed the last instalment of Project of the Week, featuring a rich and relaxing residential design, click here to read it.
This week’s instalment of the Project of the Week series features a rich and relaxing residential design by 2025 SBID Awards Finalist, Georgina Robertson Interiors.
Georgina Robertson Interiors was chosen to design and specify the layout, lighting design, finishes, furniture and soft furnishings for Bullfinch Way. Maximising storage and decluttering this multi-functional kitchen, dining, and living room extension were key to the success of the project to create a calm but bright space to relax and entertain in. As a compact space, custom joinery was crucial to the design as well as clever lighting design to enhance the ambience in the evenings. Layering textures and prioritising hard wearing materials such as LVT and quartz were essential in this highly utilised and functional space.
Category: Residential Budget Up To £50,000
Design Practice: Georgina Robertson Interiors
Project Title: Bullfinch Way, Cambridge
Project Location: Cambridge, United Kingdom
Design Practice Location: Cambridge, United Kingdom
The owner had hastily furnished the kitchen and extension when it was first built around 15 years ago, but it was never quite what she wanted, so she asked for my help. The client wanted to maximise storage and declutter the space entirely as well as having the perfect space to entertain and relax in the evening and at weekends.
She explained that she wanted the space to feel calm but bright even though she loved darker tones with minimal colour.
The client was inspired by Scandinavian and Japandi styles which heavily influenced the design direction from the beginning. The space needed to work hard to incorporate everything the client wanted so I approached the design trying to maximise every inch of space without making it feel overwhelming.
The slatted panelling that now frames the kitchen was the starting point for the dark accents and it links the cabinetry on either side of the living space. There’s a dramatic bulkhead over the island and into the extension so instead of trying to hide it, I decided to make it into a feature. You can see how the rich, dark elements in the design are set amid off-whites, adding definition while keeping an airy feel.
The main design hurdle was how to incorporate all the storage the client needed without making it feel cluttered or too full again. When installing, we pulled the tiles off the wall in the kitchen, the whole wall came down. The existing flooring had also been laid on top of old floor tiles which were both big setbacks which we weren’t expecting but were easy to overcome. They did delay the project but not hugely.
The highlight was seeing how well we had maximised a relatively small space and given the client everything she needed and more - with it still being beautiful and functional. The client had a bad experience with the initial extension build so to transform the space into something she loved was incredibly rewarding.
As a standalone, the pantry was a fantastic design choice and use of space - especially with the wine rack incorporated!
I felt this project was worthy of recognition on a wider scale. What we achieved with this size of budget is unheard of. We transformed a kitchen, snug, and dining space with all custom joinery, quartz worktops, new appliances, furniture, and lighting all for under £50,000 to an exceptionally high standard which we pride ourselves on.
The client was over the moon, so it only felt right to enter this project to the SBID awards.
We’ve had some amazing engagement on our social media from old and new followers, supporting the achievement in itself and also voting for us in the awards. Just to be recognised as a finalist in such a prestigious award is incredible and we feel privileged to be involved this year.
Questions answered by Georgina Robertson, Founder of Georgina Robertson Interiors.
If you missed the last instalment of Project of the Week, featuring a neutral and warm office design, click here to read it.
This week’s instalment of the Project of the Week series features a neutral and warm office design by 2025 SBID Awards Finalist, Paola Leon Design.
PLD have delivered a detailed and considered refurbishment, revitalising the co-working spaces to Capital Tower, Waterloo. Building elements have been carefully selected, repurposing and recycling where possible to minimise renewal. Existing and new are combined to create a cohesive look and feel. All spaces are unified with neutral warm hues, feature lighting, natural eco-friendly materials and accents of colour. Dynamic and flexible workspaces encourage movement and interaction. Amenities, social spaces, group, solo or quiet work settings all combine to deliver a space that is inviting and delightful to clients, colleagues and collaborators, encouraging personal inventiveness and creativity.
Design Practice: Paola Leon Design
Project Title: Capital Tower
Project Location: London, United Kingdom
Design Practice Location: London, United Kingdom
The client brief was to create a sustainable, dynamic and flexible workspace that encouraged movement and interaction. The space needed to be inviting and delightful to clients, colleagues and collaborators, memorable, practical and future proof.
A recent visit to Japan provided the opportunity to re-experience elegant traditional design and sleek modern interiors. Minimalism, functionality and natural materials seemed the perfect combination to create a welcoming and sophisticated space.
We combined this with feature lighting, a bright warm palette, tactile materials and familiar furnishing to complete the design.
To meet sustainability targets we aimed to retain as much of the existing fit-out as we could. This involved assessing the existing elements, reviewing their condition and working to incorporate them into the design where possible.
This was time consuming, however, extremely rewarding as we were able to retain an intricate bespoke metal ceiling to the office spaces and revealed previously covered slot windows along the façade.
The highlight was the attention to detail we were able to go to on the joinery items. The construction and materiality really bring a high-quality feel to the space. A highlight was the timber coffered ceiling. This is a real statement piece, and when combined with the feature pendant lighting it gives a memorable first impression.
As an organisation SBID represents interior designers at the highest level, championing quality and professionalism both in the UK and internationally.
With these credentials entering the awards allows us to showcase our best work and presents an opportunity (if shortlisted) to measure how we compare to others in our industry.
Being a finalist means a huge amount to the business, the associated media, social and PR platforms of SBID brings great exposure to our studio.
Being able to associate ourselves with the values, reputation and international recognition of SBID allows us to demonstrate the quality of our design work not just for this year but years to come.
Questions answered by Paola Leon, Founder & Lead Designer at Paola Leon Design.
If you missed the last instalment of Project of the Week, featuring an intricate and creative residential design, click here to read it.
This week’s instalment of the Project of the Week series features an intricate and creative residential design by 2025 SBID Awards Finalist, Angel O'Donnell.
Angel O'Donnell took the bones of a Grade II* listed building and elevated them with new interior architectural details. Every archway, wall panel, coffered ceiling, decorative moulding and wall-to-wall joinery unit they designed was a celebration of their fun, global and style-conscious client.
Category: Residential Apartment Over £1M
Design Practice: Angel O'Donnell
Project Title: The OWO Private Residence
Our clients – a Floridian couple and their 16-year-old daughter – wanted a home from home with elevated details that wouldn’t look out of place in a five-star hotel. For the parents, this meant two things:
1. Creating something worthy of Architectural Digest, their all-time favourite interiors and architecture magazine 2. Curating new museum-level queer art they could add to their beloved collection.
For their daughter, however, elevated details meant something a little more whimsical – a dream bedroom inspired by the romanticism of a French Château.
We were keen to take the bones of the building – which is an Edwardian, neo-baroque, Grade II* listed masterpiece – and refine them even further with new architectural details. Really, we just wanted to knock our clients’ socks off. That’s why every archway, wall panel, coffered ceiling, decorative plaster moulding and wall-to-wall joinery unit we designed and installed was a celebration of our clients who are a fun, global, and fantastically style-conscious family.
The artwork too – from the David Hockney photo collage to the Keith Vaughan oil on canvas – was essential in the shaping the look and feel of our scheme.
And we can’t forget the daughter’s design ambitions, without which we wouldn’t have necessarily thought to lavish her bedroom with intricate plaster garlands, a rococo-esque bed, and a bespoke dressing unit finished in 22k gold verre églomisé.
As the parents were super keen to have the apartment ready before their daughter went back to the States, timings didn’t always allow us to stagger the trades and craftspeople as we would have liked. So, our toughest hurdle was co-ordinating everybody. At one point, a huge number of people were all on-site together, including:
- Various construction and decorative workers – installers, plasterers (both carved and venetian), French polishers, ceiling contractors, joiners, curtain makers, scaffolders, and electricians - Our core team – three lead designers and a project manager - Art professionals – two curators, a gallerist, a fine art insurance broker, a muralist, and even a sculptor who flew in from Madrid to oversee the hanging of his six-foot-long mobile.
There are several standout finishes that both enliven and pull together the other handcrafted elements in the scheme: - In the living room, for instance, artisans covered our joinery wall in gesso, gold leaf, and a hand-blended mixture of bronze and navy-blue paint. They then stone buffed it into a starry cosmos of tonal variations – an arresting feature that also houses a TV behind a remote-operated door. - While on the opposite wall, a panel of inky-blue polished plaster frames the fireplace we installed. When the sun hits its faceted surface, the wall appears to flicker.
Details like these far exceeded our expectations.
We have a soft spot for the SBID. They gave us our first major award – Best CGI & Visualisation – when we were a fledgling studio. Such recognition fortified us in many ways – convinced us that we weren’t mad, that we could forge ahead and build a design studio with substance. It said, ‘we belonged’, which means the world when you’re starting out. The SBID is a non-profiting, sector-championing, love-sharing ally in a scarily unregulated and largely unprotected field. They’ll always have our loyalty – and we’ll always enter their awards for as long we’re creating work we feel meets their exacting standards.
This shortlist – ‘The OWO Private Residence’ – is especially meaningful as it’s our studio’s first project that shares design credits. Historically, Co-Founder Ed O’Donnell led the design vision solo. Now we have a small team of designers, two of which – Tatiana Pietrangeli and Prima Patel – share this achievement for their rigor, creativity and dedication to the project. It's a big nod for them – and a wonderful symbol of growth for our studio.
Questions answered by the team at Angel O'Donnell.
If you missed the last instalment of Project of the Week, featuring a striking and glamorous restaurant design, click here to read it.
This week’s instalment of the Project of the Week series features a striking and glamorous restaurant design by 2025 SBID Awards Finalist, TNN Studio.
This project transforms a Grade II-listed building in Bishop’s Stortford, UK, into a bold, multi-level Asian fusion restaurant that blends historic character with contemporary glamour. The interior concept draws inspiration from Art Deco and Bauhaus design—celebrating the building’s heritage while creating a striking new destination for dining and nightlife.
Category: Restaurant Design
Design Practice: TNN Studio
Project Title: No.14
Project Location: Bishop's Stortford, United Kingdom
The client wanted a high-concept Asian fusion restaurant that felt like a true destination — a place that could rival a night out in London while remaining rooted in the community. The brief included multiple layers of experience: refined fine dining, lively cocktail lounges, and a private wine room for intimate gatherings.
The Roaring ’20s and the glamour of the Art Deco era were central inspirations. We wanted to capture that sense of celebration, sociability, and timeless style, while translating it into a contemporary setting. Our aim was to create a layered journey, where guests could move through different moods and atmospheres as the evening unfolded.
Working within a Grade II listed building always brings challenges, particularly balancing modern services and multiple functions within a heritage shell. Coordinating distinct experiential zones across the levels — each with its own identity, yet all tied together with a cohesive design language — required careful planning and collaboration with contractors and conservation teams.
Seeing the space come alive and witnessing the community embrace it has been incredibly rewarding. From intimate dinners to lively nights upstairs, No.14 has quickly become a new local landmark. The positive feedback and the way people are using the venue exactly as we envisioned — gathering, celebrating, returning — has been the highlight for us.
The SBID Awards are internationally respected and celebrate design excellence across disciplines. Their unique balance of expert judging and public voting offered us a way to showcase No.14 both within the design industry and to a broader audience. It felt like the right platform to share a project that is ambitious, vibrant, and rooted in community.
It’s been a significant milestone for us. As a boutique studio, being shortlisted affirms that our approach — where craftsmanship, architectural expertise, and storytelling are central — resonates within the wider design industry. It has given us greater visibility, strengthened client trust, and motivated us to keep pushing creative boundaries.
Questions answered by Tulin Naltekin, Founder and Creative Director of TNN Studio.
If you missed the last instalment of Project of the Week, featuring a calm and sleek kitchen design, click here to read it.
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