Studio 95 Interiors: Creating a Soft and Welcoming Family Home

This week’s instalment of the Project of the Week series features a soft and welcoming family home design by 2024 SBID Awards Finalist, Studio 95 Interiors.

Studio 95 Interiors was commissioned to help a client and his family who had moved into a recently refurbished four bedroom three storey modern home in Chiswick, West London. Although the property was in great condition, the décor felt quite sterile and bland. The focus of the project was therefore to add much needed colour, pattern and texture to create interesting, warm and elegant spaces.

What was the client's brief?

The client and his family had recently moved into this new four bedroom modern home in Chiswick. Although the property was in great condition, the décor felt quite sterile and cold and had a lot of hard surfaces. It needed a considerable injection of colour, softness, pattern and texture. The client brief was as follows:
- To create an elegant, calm space for relaxing and entertaining.
- To use eco-paints where possible.
- To update the lighting throughout and in particular soften the lighting in the kitchen/dining area where there was an excess of ceiling downlights.
- To retain elements such as the kitchen units, timber flooring and bathrooms as they were in great condition and relatively new.
- To create a bespoke joinery unit for the TV in the first floor reception room along with providing new furniture for this room.
- To use existing pieces of furniture and artwork where possible.

What inspired the design of the project?

The overall inspiration for this renovation project was to add a feeling of comfort and warmth. We needed to add colour and softness as well as adding a tactile and luxurious quality to create a warm and welcoming space to live in.

We added calm colours throughout that created interest and softness. In the ground floor dining and living areas we added pattern by way of slatted walls and patterned wallpaper to add texture and visual interest. We also added interest to the guest WC by adding walnut slats to the cistern unit along with rich coloured tiles around the vanity which also went with the existing marble floor. We added new brass tapware, accessories and artwork to give a lux and warm atmosphere.

In the kitchen/diner/living area we changed the ceiling lighting and took out excess downlights which made the space too bright and also had an unpleasant airport runway effect. We set about creating a warmer more inviting space and added three feature pendant lights over the dining table (which were dimmable) to create a focus in that area and make it more intimate and atmospheric. We also added other occasional lighting such as the floor lamp. For sustainability and budget reasons, we retained the existing white kitchen and existing timber flooring but we re-worked the furniture layout and created an inviting seating area in front of the wall mounted tv with upholstered footstool and side table. We added a much-needed large area rug to add softness. To add texture and visual interest we added an oak slat wall behind the TV and put an interesting geometric vinyl wallcovering on one of the walls in the dining area. This room now works as the hub of the home.

For the first floor reception room, we wanted to make it an elegant and luxurious space to work as a second living room/TV room or to entertain guests. It was a completely blank and featureless room. We added bespoke media wall joinery with integrated lighting (on remote control dimmer) at one end of the room. This immediately created an interesting focus and the lower cupboards also provided useful storage to hide all clutter. A bespoke velvet L-shaped sofa was added for lounging and entertaining along with a leather deep buttoned ottoman to put your feet up or to act as a coffee table when used with a tray when entertaining guests. Two swivel armchairs were placed opposite the sofa. This created a cosy seating arrangement – just perfect for chatting or watching TV.

We re-used all of the client’s mahogany furniture and two antique side chairs in the master bedroom and built the scheme around these which created a really rich and pleasing scheme. For added sustainability we used Edward Bulmer paints throughout which are natural and toxin free.

The clients are very happy with their new home. It now feels like a warm hug each time they come back home. It now gives them the warmth, colour and tactile qualities that they had been looking for.

What was the toughest hurdle your team overcame during the project?

There were a number of hurdles in this project, the main one was working within the budget that had been allowed. It was a large home and the client was replacing the heating system at the same time as we were doing the interior refurbishment. So, with clever and imaginative use of existing elements like the existing kitchen units, flooring and some furniture within the home, we were able to make the budget stretch to achieve the thoughtfully curated look throughout, making existing pieces work with the new.

What was your team’s highlight of the project?

The sustainability of this project was our highlight. We retained elements of the home that were in really good condition such as the kitchen units, timber flooring throughout, and bathrooms. We also retained a good deal of the ground floor guest WC such as the beautiful marble floor and sanitary-ware but updated the tapware and accessories and re-clad the existing tiled cistern unit with walnut slat panels. We also predominantly used Edward Bulmer paints for added eco-credentials.

Why did you enter the SBID Awards?

I think it is always a good thing to push yourself and by entering the SBID awards it can propel your work to a larger audience. It is also an honour to have your studio’s work judged by highly respected industry experts and for them to think of it as worthy enough to shortlist is indeed a boost to morale. The awards offer a means of benchmarking and you can clearly measure your studio’s work against your peers. It also offers great marketing opportunities, particularly if you are shortlisted, as we were lucky enough to be.

What has being an Award Finalist meant to you and your business?

Being shortlisted for the SBID award has meant a great deal to me and the business. The SBID 2024 Awards has been the second year running that one of our projects has been shortlisted in a residential category so I guess this is confirmation, if it were needed, that we are doing something right. Not surprisingly, being shortlisted is a great showcase for the studio and it gathers a lot of attention both from fellow peers in the interiors industry and also from prospective clients. It builds better awareness of our brand and confirms to all that our business is trustworthy, reliable and reputable and capable of the highest of professional standards. It has helped to build deeper relationships with clients, investors, suppliers and the media. On a personal note, the awards have helped to shine a light on many aspects of my business - where it started, how it has grown, what has changed, challenges it has overcome, and the little successes along the way. It has definitely been a worthwhile and rewarding process.

Questions answered by Stephanie Gilsenan, Founder of Studio 95 Interiors.

This week’s instalment of the Project of the Week series features a dynamic and collaborative design by 2024 SBID Awards Finalist, Woodalls Design.

WeTransfer HQ in Amsterdam is a collaboration hub of inspiration and togetherness, marrying functionality with technology while capturing the brand’s values of championing ideas and connecting the world with creativity. For a young, dynamic workforce, the new central location in the heart of Amsterdam was integral, with the neighbourhood instilling an atmosphere of vitality before even stepping foot into the office. Here, the remote-first team comes together, forges meaningful connections, and cultivates a sense of community and purpose. We curated a multi-functional space that catered to their workforce’s needs while championing their values of supporting artists and the creative world.

What was the client's brief?

As part of the strategic relocation to central Amsterdam, WeTransfer appointed Woodalls to create a workplace that would act as a collaborative hub. The multi-functional space needed to meet the diverse requirements of different departments and clients to unite them with a primary goal of fostering a cohesive culture. It would become a space that would reflect and enhance WeTransfer’s brand, values, and commitment to supporting the creative community through its WePresent platform.

As a proud B Corp, the new workplace also needed to align to WeTransfer’s sustainability standards and its commitment to balancing people, planet, and profit; sustainable design practices were deployed with the space designed to achieve the ‘in use’ BREEAM certification.

Overall, the new environment aims to engage employees and clients, promoting culture, collaboration and social interaction and while reflecting the brand's sense of purpose beyond file transfer.

What inspired the design of the project?

WeTransfer HQ is a focal hub of inspiration and togetherness, marrying functionality, brand purpose and seamless technology; capturing WeTransfer’s values of championing ideas and connecting the world with creativity.

The design pays homage to its central location and aims to foster vitality and create a vibrant and communal environment for its dynamic workforce. Using vivid colors, vintage furniture, recycled pieces, ambient lighting, and personalised elements, the space exudes warmth and purpose.

One of the main objectives in the design was to emphasise the brand's larger purpose, which extends beyond file transfer. WeTransfer's mission includes supporting the creative community through its WePresent platform, with the company donating up to 30% of its advertising space to support artists and social causes. A notable design feature in the new workplace is the custom "gallery," a flexible exhibition space highlighting the brand’s commitment to creativity.

The workplace also incorporates innovative design elements that align with its identity as a tech company with a creative core. A central display screen at the entrance showcases brand advertisements and art installations, providing an engaging and dynamic welcome for visitors. The seamless integration of branding and art throughout the office creates an immersive experience for all, capturing the essence of the WeTransfer brand.

What was the toughest hurdle your team overcame during the project?

The layout, being composed of five Amsterdam townhouses with identical floor plans, presented a unique challenge for the team to navigate.

We took time to meticulously plan the floor layout and circulation of the space to ensure we could make the floorplate work for the diverse teams and their needs. We positioned a central, multi-functional café space, equipped with tiered seating, as a focal point for communal activities and events to emphasise the sense of community within the workspace and bring the spaces together.

The adaptable cafe space serves as a communal area for workshops, artist exhibitions, presentations, staff lunches, and socialising; reflecting the company’s culture. Brand graphics are incorporated into the design through glass manifestations, flooring, signage, and way-finding elements.

In addition to this, we conducted multiple engagement sessions to identify nuances and preferences of each team to offer flexible and multi-functional spaces across the floorplate to accommodate various working styles, from collaborative huddle spaces for creative teams to quiet areas for tech-focused employees.

We complimented the flow of the space and created cohesion across the floor plate by incorporating WeTransfer's brand graphics throughout the design elements and seamlessly integrating technology. Despite this obstacle, we successfully worked around a challenging floorplate to foster a vibrant, cohesive and collaborative environment that meets the diverse functional needs of WeTransfer's team and reflects its values and culture.

What was your team’s highlight of the project?

A highlight of the project was being able to reinforce the brand’s sense of creative purpose, which is to support emerging artists through its WePresent platform. Realising this vision through the bespoke "gallery" space enabled us to reflect WeTransfer’s continued commitment to this cause in a physical way. Adaptable gallery walls allow the brand to interchange artwork seamlessly and bring the space to life.

Additionally, our commitment to sustainable design has resulted in a workspace that not only echoes WeTransfer's values but also aligns with the company’s sustainability standards. Being a proud B Corp company, WeTransfer takes responsibility for balancing people, the planet, and profit. Woodalls ensured that the office aligned with their sustainability standards to achieve the “In-Use” BREEAM certification, which assesses the environmental performance of the building.

Our team implemented design practices to ensure BREEAM compliance including reusing 60% of the furniture to promote circularity and minimising waste and using locally sourced materials and fixtures like bespoke acoustic panels and light fixtures sourced from local Amsterdam manufacturers such as DeVorm and Refelt, as well as locally sourced vibrant tiles. These all help to minimise emissions as well as contribute to the local economy, fostering an atmosphere of responsibility and balance.

Why did you enter the SBID Awards?

We chose to enter the SBID Awards to highlight the exceptional work we had done for the WeTransfer office project. Our goal was to acknowledge our team's dedication and to present this outstanding project to our industry peers. The SBID Awards are highly esteemed and recognised in the industry, making it a prestigious platform for showcasing and celebrating our achievements. We are incredibly proud to have been appointed to create such a dynamic, cutting-edge and functional workspace for a leading-edge and well-rounded company like WeTransfer. We wanted to celebrate our talented team and project success with our colleagues, clients and peers and use the SBID awards as an opportunity to network with the wider industry. This project is one to be truly celebrated and SBID provides a leading platform to do this.

What has being an Award Finalist meant to you and your business?

As a finalist in the SBID International Design Awards, it has been an incredibly meaningful and rewarding achievement for us at Woodalls Design. This recognition serves as a validation of our dedication to exceptional design and innovation in the industry. Being a finalist not only cements our reputation in the design community but also highlights our commitment to design and delivery excellence, producing outstanding and creative projects for our partners globally, such as the Kantar and WeTransfer projects, both of which were nominated for the SBID International Design Awards.

This acknowledgment reaffirms our position as global leaders in workplace design. We are proud of the hard work and ingenuity that went into the projects that earned us this recognition and are truly honoured to be recognised among our peers.

Questions answered by Irene Acevedo, Associate Designer at Woodalls Design.

This week’s instalment of the Project of the Week series features a calm and serene apartment design by 2024 SBID Awards Finalist, Beoto Design.

Beoto Design was appointed to design and deliver the interior design of a duplex apartment located within the iconic Battersea Power Station. The brief was to provide a sanctuary for the residents and instil their home with calmness to provide an escape from the bustling urban world outside. Beoto Design’s interior provides luxury without the traditional formalities, whilst encouraging relaxation, and provides flexibility for entertaining, and working without the need for prescribed, sub-divided rooms. Biophilic design and the careful selection of warm, earthy materials and fabrics were key to softening the raw aesthetic, in harmony with the existing historic facade.

What was the client's brief?

With the once brownfield site now a thriving mixed-use urban quarter drawing millions of people from around the world to visit, the client’s brief was to create a sanctuary for the residents and provide an escape from the bustling metropolis outside.

There was a strong desire from the client also to resolve the stark acoustics and humanise the scale of the apartment, to support a feeling of warmth, intimacy and cosiness. Whilst the vast double height space is impressive, since it links the two levels via the mezzanine, it was imperative that noise was dampened throughout to minimise interference.

These requirements and challenges called for an interior that instils the space with calmness; provides luxury without the traditional formalities, whilst encouraging relaxation; and enables flexibility for entertaining and working without the need for prescribed, sub-divided rooms.

The base-build had many inspiring features to draw from, most notably the incredible exposed brickwork and magnificent 21ft tall, industrial window. These were complimented by oak chevron floors, brassware and dark metalwork. However, there were several areas where MEP concealment strongly imposed itself on the space. This was deemed unsightly by the client; but provided an opportunity to incorporate much needed additional storage throughout.

What inspired the design of the project?

Located within the iconic Grade II* Listed Battersea Power Station, the design celebrates the building’s rich history in synergy with a modern, dynamic and adaptable urban lifestyle.

Although the interior design is not a like-for-like replica of 1920’s Art Deco, it does recognise this aspect of the power station’s heritage throughout. For example, the headboard takes inspiration from the scalloped chimneys, divided by four vertical brass trims. The existing balustrade on the upper level provides a datum that wraps around the joinery, subtly tying the space together. The artwork and loose accessories all make a contemporary reference to Art Deco or the building.

Biophilic design and the careful selection of warm, earthy materials and fabrics were key to softening the raw aesthetic, whilst being in harmony with the existing historic facade of the building. Soft furnishings and the introduction of the enormous curtains to the full height of the window achieved significant sound dampening. The curtain stack was carefully considered so that it did not conceal any of the existing façade steelwork or listed brickwork, and appears subtle despite the grand scale.

What was the toughest hurdle your team overcame during the project?

The client and Beoto Design agreed and ensured that no existing features should be removed and put into landfill – which is sadly far too common a practice when base-build residential developments are fitted-out by their end users. Instead, we fully incorporated the entire base build into the new interior design, lifting it to a level of sophistication and luxury far beyond its initial presentation.

Dealing with the existing geometry was complex and required Beoto Design to carefully 3D scan and model in detail the entire unit, creating a one-to-one digital twin of the space. This allowed all of the joinery and furniture to be digitally tested and visualised prior to manufacture, to ensure it fitted both physically and aesthetically, achieving a high level of tolerance in manufacture and fitting, and eliminating any unnecessary returns or wasted materials.

What was your team’s highlight of the project?

We care deeply about the story and identity of a place, its history and heritage. Diving into research and thoroughly understanding the context in which we are working is one of the first tasks we undertake on any project. Being able to work on a unique apartment in such an iconic building was truly a joy. We thoroughly enjoyed looking into the rich history of the Power Station as a whole and learnt many interesting facts that make the development so unique. This in turn fed into our design process for the project.

Within the apartment, there were many historical quirks that delighted the client and made the place feel unique and special to its setting: from the original numerical markings on the brick work, to some of the existing electrical drawings from the 1950s.

When we first saw the completed space, we were struck by the low winter sun dancing around the space, casting a variety of shadows on the various finishes, most notably the scalloped headboard design.

Why did you enter the SBID Awards?

At Beoto Design, we are committed to making conscious design decisions that harmonise both sustainability and quality from the outset. We entered the duplex apartment into the SBID Awards to demonstrate this uncompromised fusion, which utilises an existing base build and elevates it to suit the needs of a client without having to remove anything to landfill.

What has being an Award Finalist meant to you and your business?

Being named a Finalist for the 2024 SBID Awards was a great honour for Beoto Design and felt like recognition and a celebration of our alternative approach to delivering a high-quality project infused with our sustainable ethos.

This recognition would not have been possible without a fantastic project team, with highly skilled craftsmen and women, consultants and suppliers as equally as responsible for its success. The project was a truly collaborative endeavour between the client, designers, suppliers and installers. We love working in this way and were grateful that this approach was also recognised by the judging panel.

The nomination has given us the confidence to continue developing this approach, further scrutinising our material choices and furniture-sourcing to ensure that the design and installation can have minimal impacts on the environment, whilst achieving an elevated level of quality.

Questions answered by Jake Warrington, Founder and Director at Beoto Design.

This week’s instalment of the Project of the Week series features a luxurious and sophisticated apartment design by 2024 SBID Awards Finalist, Isabel Gómez Studio.

Located in the heart of the European district in Brussels, this 200m2 apartment won over the owner with its location and spacious volumes. The redesign of this space was a real challenge as it was thoroughly studied down to the smallest details. Upon entering, we are greeted by an exceptional custom-made metal coating from Italy. Horizontally oriented, it features a bronze colour palette. It's surprising because it conceals numerous storage spaces and provides access to the spa.

What was the client's brief?

The client had just purchased the flat and initially reached out to us for some decorative updates. However, once we presented the hidden potential of the space, they became very excited about the possibilities. We also took the time to question them about how they live and entertain, which allowed us to come up with an unexpected yet stunning proposal they simply could not refuse. This led them to give us complete "carte blanche" to fully transform the flat.

What inspired the design of the project?

The inspiration for the design came from both the architecture of the building and the open layout of the apartment, as well as the clients' personal interests. The clients are passionate about sports and wellness, and they enjoy playing games when hosting friends. We also paid special attention to the 180-degree terrace, which became a significant feature of the project. To create a luxurious and sophisticated atmosphere, we chose Natural Stone Patagonia Quartzite and Bronze metallic finishes, which brought a timeless elegance and warmth to the space.

What was the toughest hurdle your team overcame during the project?

This project was not only very demanding design-wise, but it also involved a high level of technical complexity. The integration of a new air conditioning system, the automation of all electrical fittings, new heating, and the spa required careful coordination. Assembling such a large team of specialists and ensuring they worked together seamlessly was also quite challenging. The project required countless on-site visits. However, the most important aspect for me was ensuring that the final result would meet our client's expectations, which kept the team and I fully focused throughout the process.

What was your team’s highlight of the project?

The highlight of the project was the level of bespoke design involved. So many elements were custom created specifically for this space, including the stairs, all the carpentry, the doors, the wallpapers, the carpets, and even the switches, which were designed using the typography the client told us was her favourite. It was incredibly rewarding to see all these pieces come to life and to witness how satisfied our clients were with the final result.

Why did you enter the SBID Awards?

We entered the SBID Awards because it provides an excellent platform to showcase our work to a broader audience, particularly within the interior design community. We are passionate about our projects, and being part of such a prestigious award recognises the level of craftsmanship and thoughtful design that goes into each of our projects.

What has being an Award Finalist meant to you and your business?

Being selected as an Award Finalist has been a tremendous honour for both myself and my team. It strengthens our commitment to excellence and affirms the dedication and creativity we pour into every project. We shared the exciting news with our audience, especially our clients, who were thrilled by the recognition.

Questions answered by Isabel Gómez Tinoco, Founder and Creative Director at Isabel Gómez Studio.

The creative journey in interior design is frequently misunderstood—sometimes romanticised as effortless artistry, other times dismissed as a luxury or mere decoration. At Studio Anqet, we know this journey is a sophisticated, undervalued process that blends imagination, technical skill, and problem-solving to transform spaces and lives. As a multi-award-winning interior design studio, we demonstrate daily that great design is both an art and a science.

Unveiling the Process: More Than Meets the Eye

Unlike the instant makeovers often seen on TV and social media, the true creative journey in interior design is intricate and multi-layered. At Studio Anqet, every project begins with deep client exploration—understanding lifestyles, preferences, and aspirations. This foundation is followed by research, conceptualisation, sketching, technical planning, and hands-on execution. Each phase demands intentionality and expertise, not just an eye for style.

The work behind a well-designed space often goes unnoticed—until something goes wrong without a professional at the helm.

Stages of Our Creative Process

- Discovery & Research: We immerse ourselves in our clients’ worlds, gathering inspiration from art, travel, history, and the surrounding environment. This research shapes the narrative and function of each space.
- Concept Development: The main idea or 'spirit' of the project is formed here. Mood boards, sketches, and brainstorming sessions—hallmarks of our process—help visualise the atmosphere and themes that will guide the entire design.
- Space Planning & Sketching: We translate ideas into tangible plans, often hand-sketching layouts and unique features. Our meticulous attention to detail ensures every area is considered for both function and originality.
- Material & Finish Selection: Our choices are guided not just by aesthetics, but by durability, sustainability, and—crucially—well-being. Wellness-centric design is at the core of our ethos, so every material is selected with the health and comfort of our clients in mind.
- Technical Drawings & Visualisation: Detailed CAD drawings and 3D renderings ensure our creative visions are feasible and ready for execution.
- Execution, Project Management & Site Follow ups: Our collaboration with artisans, contractors, and suppliers brings each design to life. Regular site visits and quality checks are integral to maintaining the integrity of our vision.

Why Is This Process Undervalued?

The undervaluation of interior design’s creative journey often stems from its invisibility. The final, beautiful room is tangible, but the months of research, technical problem-solving, and coordination remain hidden. DIY culture and influencer content further distort reality, making design seem simple and accessible to all, which undermines the profession’s complexity and expertise.
The process of designing a space that works efficiently, harmoniously, and safely requires technical skill, education, and—most importantly—experience.

The True Value of Our Creative Journey

- Problem-Solving: We balance creativity with client needs, budgets, technical constraints, and building regulations, transforming challenges into innovative solutions.
- Personalisation: Our best designs reflect the unique stories, values, and lifestyles of the people who inhabit the space.
- Transformation: For us, interior design is not just about aesthetics—it’s about improving quality of life, enhancing well-being, and supporting productivity and connection. Our wellness-centric approach ensures every project is a sanctuary that nurtures body and mind.

Designing for Disaster? The Risks of Unqualified Interior Designers

While both experienced interior designers and amateurs may share a passion for creating beautiful spaces, the difference lies in depth of knowledge and execution. Choosing an inexperienced or unqualified interior designer can have serious—and sometimes dangerous—consequences, especially regarding building safety and compliance with fire regulations. Unlike seasoned professionals, amateur designers often lack the technical knowledge required to navigate complex building regulations and the ever-evolving landscape of safety standards. This gap in expertise can directly compromise the safety of clients and their loved ones.

Fire safety is a critical aspect of our work, encompassing everything from the selection of fire-resistant materials and the planning of escape routes to the integration of alarms and ventilation systems that prevent smoke spread. We are trained to incorporate these elements and ensure that every aspect of our work meets or exceeds the latest fire safety standards whilst maintaining design aesthetics and elegance in every detail. Amateurs, by contrast, may overlook or misunderstand these requirements, inadvertently creating spaces that are vulnerable in the event of an emergency.

With the introduction of stricter building control regulations last year and the updates to the Building Safety Act, the responsibility for compliance is now shared by all parties involved in a project—including interior designers. Dutyholders must demonstrate competence and provide evidence that their designs meet all regulatory requirements. Failure to comply can result in delays, refusal of building control sign-off, or even legal penalties and criminal charges. In the worst cases, non-compliant designs may lead to unsafe buildings, costly remediation, or the building being condemned.

Ultimately, hiring an interior designer without the proper qualifications and up-to-date knowledge of building and fire safety regulations is a risk not worth taking. The stakes are higher than ever, and only competent, experienced professionals can ensure both the beauty and safety of your space.

Conclusion: It’s Not a Myth, but a Mastery

The creative journey in interior design is far from a myth. It is a rigorous, undervalued process that demands both artistry and discipline. At Studio Anqet, we believe recognising and respecting this journey is essential—not just for designers, but for anyone who seeks to live or work in spaces that truly support and inspire. The next time you step into a thoughtfully designed room by Studio Anqet, remember: the visible beauty is only the tip of a much deeper creative iceberg.

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This week’s instalment of the Project of the Week series features a warm and colourful family home design by 2024 SBID Awards Finalist, Louise Misell Interiors.

Louise Misell Interiors was asked to prepare this unusual family home for the family to relocate to, with the clients wanting to add warmth, a cohesive colour palette, and bespoke and unique touches throughout. The team reconfigured layouts to make sense of the home, and decorated, added bespoke carpentry, window dressings, furniture and lighting, and a one of a kind chandelier which was designed in house. The studio also completely renovated the main bedroom ensuite and converted a garage into a home gym.

What was the client's brief?

The client's brief was to add warmth and interest to the home, with touches of the unexpected and pieces which would make the home unique. They were seeking a cohesive colour palette, with a range of wood finishes to be used throughout the home and have a particular fondness for living edge wood. Our studio touched every area of the home, including a complete renovation of the main bedroom's ensuite, creating a playroom, and turning a garage into a home gym. We also designed many bespoke and unique pieces of carpentry, and a showstopping one of a kind chandelier for the double height hallway space.

What inspired the design of the project?

The design of the home was led by the client's taste for something a little quirky and unique, and inspired by the shapes and forms already present in the home. The previous owners ran a carpentry business and had used wood in interesting applications, which our clients loved and wanted to expand upon. Our approach was to use what was already present as inspiration and add some rich colour to the existing natural wood palette, and to streamline some of the shapes used to avoid the home becoming visually too busy. The pieces we added were functional and safe for a young family to use, but we wanted each piece to add its own style whilst blending beautifully into the home. Our clients loved blues and greens so we used varying warm tones of those two colours throughout the home but felt that the central hallway and mezzanine space should be decorated in shades of terracotta, to add contrast and to welcome the family warmly into their home.

What was the toughest hurdle your team overcame during the project?

Our clients were relocating from California and were bringing nothing with them, so we needed to decorate, furnish and add window dressings and lighting before they arrived. This was just after lockdown restrictions had been lifted, so it was a challenge to make sure that all pieces arrived and were in place within a tight timeline of four months. This was when furniture lead times had risen dramatically and could be over a yearlong - there were a lot of phone calls to our suppliers! Once the family had moved in, we continued to work on the home, so the challenges didn't end there. After we converted the garage into a luxury home gym, we discovered a leak coming from the existing ensuite above, which threatened to damage the whole space below. Luckily, we managed to act fast and avoid disaster, but it did mean the decision to renovate the ensuite was brought forward, and we completed that part of this project early last year.

What was your team’s highlight of the project?

The highlight of the project for us was the installation of the bespoke chandelier. This was designed in house, and we asked Mullan Lighting to make it for us. They are located in Ireland and have never seen the house, so we had to make sure the measurements were correct! It was shipped in smaller pieces, but when assembled weighed over 50 kg, so we engaged a structural engineer to make sure its weight could be supported. We had to install it in stages as the ceiling height required scaffolding to reach, but as the chandelier was being installed, we removed levels of scaffolding to make way for the chandelier itself. The whole thing took some planning, but the piece is stunning, and we are very proud of everyone who helped to make it happen.

Why did you enter the SBID Awards?

The SBID awards are known for having entries of a very high standard and are very well respected in our industry, and their commitment to promoting the work of talented interior designers globally is admirable. We felt it would be an honour to enter the awards and were absolutely delighted to become finalists and to see our project alongside some very impressive work.

What has being an Award Finalist meant to you and your business?

Becoming an SBID award finalist has meant so much to our studio - to be recognised by an industry body with a reputation for excellence has boosted our visibility and reassured potential clients that they will be working with a studio of a certain calibre.

Questions answered by Louise Misell, Owner of Louise Misell Interiors.

This week’s instalment of the Project of the Week series features an earthy and timeless villa design by 2024 SBID Awards Finalist, Diachok Architects.

Vacay Villa for a large family is a project by the Diachok Architects team. The ground floor is given over to common areas that flow smoothly into each other, merging with the courtyard. There are cosy "pockets" for each functional area. Natural stones were used to decorate the space, and the smooth shapes of the columns, decorated with liquid metal, give them monolithicity and elegance. Earthy shades and natural ornaments in the textures of fabrics create a luxurious and harmonious style. Bronzed glass hides the technological elements of the space while maintaining the elegance of the design.

What was the client's brief?

The primary objective of the 9000 sq.ft house project was to design the ground floor in the format of an open space comprising common areas. All units had to be accessible from the courtyard with a view to the north. The street side would provide privacy and protection from the direct sun. The house should contain numerous common areas to accommodate various scenarios and groups of people with varying interests. The design must be functional, with space for every member of the family and their guests to find their own area and something to occupy themselves with. At the same time, all zones should remain one space, without the formation of additional closed rooms. The house should be designed to be filled with technological functions, but this should not be conspicuous. Above all, the goal was harmony - between materials, light, and form - to craft an atmosphere that feels timeless, intimate, and effortlessly refined.

What inspired the design of the project?

The design draws inspiration from the serenity of nature and the refined aesthetics of modern minimalism. Earthy tones, organic textures, and sculptural forms reflect a harmonious balance between raw elegance and contemporary sophistication. The bespoke wine display and circular dining arrangement take cues from intimate gatherings, reinforcing the idea of connection and timeless luxury.

What was the toughest hurdle your team overcame during the project?

One of the biggest challenges was achieving the perfect balance between minimalism and warmth. The client desired a space that felt refined yet inviting, and ensuring that the neutral palette didn’t become too stark was a key focus. We meticulously layered textures- soft suede, natural stone, and brushed metals - to create depth without overwhelming the simplicity of the design. Another hurdle was integrating the bespoke wine display seamlessly into the space without making it feel too dominant. Precision lighting and custom millwork helped us turn it into an elegant feature rather than just a functional element.

What was your team’s highlight of the project?

The true highlight of this project was witnessing the seamless fusion of form and function come to life. Seeing the sculptural dining space take shape - where every element, from the custom stone table to the floating pendant light, felt perfectly in sync - was incredibly rewarding. The bespoke wine display became more than just a storage feature; it transformed into an artful focal point, subtly illuminated to enhance its presence without overpowering the room.

Why did you enter the SBID Awards?

We entered the SBID Awards because we believe this project embodies the essence of thoughtful, refined interior design. The awards celebrate innovation, craftsmanship, and excellence in design, all of which were at the core of this project. Beyond the design itself, this project represents our commitment to creating interiors that evoke emotion and enhance daily living. Being recognised on such a prestigious platform would be an incredible honour, allowing us to share our vision with a global audience of design enthusiasts and industry leaders.

What has being an Award Finalist meant to you and your business?

Being an SBID Award Finalist is a tremendous honour and a testament to our team’s dedication to pushing the boundaries of design. It validates our commitment to crafting spaces that are not just visually striking but also deeply functional and emotionally resonant. This recognition has strengthened our presence within the global design community, opening new doors for collaborations and inspiring us to continue innovating. Most importantly, it’s a celebration of the passion, creativity, and meticulous craftsmanship that went into this project. It fuels our drive to keep delivering exceptional, timeless interiors that elevate the way people experience their spaces.

Questions answered by Vlad & Karina Diachok, Founders of Diachok Architects.

Taking inspiration from its water side setting, the Riverside project, designed by Katharine Pooley, is a luxurious pied-a-terre situated in the historical walls of the City of London. With a grand view of the Thames, the designs' textures and shades echo the movement and light that emanates from the changing tides of the river. Reflective materials, a muted and aerial inspired colour palette and bleached timbers mirror the waterside locale.

Across the design, I layered complementary dual tones throughout: gold and silver, semi-gloss weave and matte, deep blues and silvery hues - all evoking the shimmering interplay of light and texture found along the river’s edge. When designing the entrance hall, we were looking for finishes that would lighten and brighten the space as much as possible due to its internal positioning away from the vast windows in the main living areas. Textured silk wallpaper was selected for its subtle way of reflecting light. A grass cloth weave on a metallic background was specified for the panels within the coat cupboard doors, while very pale aerial, silver-toned blue was realised for the painted surfaces. A focal point is the ‘bird of paradise’ handles on the cupboard which further reflect life near the water.

When designing the living room I drew deeply from the apartment’s external setting with views that stretch toward the Thames and across to Shakespeare’s Globe. A glacial palette of soft blues and watery silvers was chosen to echo the light-play on the river, while every material and finish was selected to bounce and throw light back into the room.

An abalone-pearl-inset side table further captures the shifting colours of the sun as it dances across surfaces, echoed by the mix of metal accents and visible hardware throughout. The chandelier is detailed with baubles and reed-like forms and evokes the effervescence of rising tide bubbles. The curtains are trimmed with a pearl edging - a nod to the theatrical costumes worn on stage at the Globe visible just beyond the windows.

Furniture selections support both form and function - swivel chairs offer flexibility and I positioned them to easily face either inward or outward towards the terrace. Bespoke upholstery and a pebble inspired side table sits beautifully atop a raised-pile rug. Together, these elements create a serene interior where water, light, and location are continuously reflected and reinterpreted.

A quietly layered rhythm defines the bedroom below. Nature inspired-details and tones are used to create a calm retreat from the energy of the city beyond the windows. A verdant sectional headboard frames the bed and is flanked by panels of wallpaper. Hanging pendants are found above each bedside table, which themselves are bespoke pieces crafted with soft radial curves. They include discreet pull-out trays, perfect for resting small treasures or a morning cup of coffee. The curtains are finished with a bauble trim along the leading edges, adding a playful tactile note, while sheer layers help to diffuse the sharper lines of the metropolitan view outside.

Our team of interior designers and architects considers the surrounding environment an essential factor in crafting residential spaces. We have achieved a sense of balance by addressing the inerrant contrasts of central city life - its dynamic energy and fast pace - with the serenity of nearby nature. Through careful consideration of textures, tones, and natural materials, we bridged these opposing forces to craft a home that provides both a vibrant connection to urban living and a peaceful retreat.

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This week’s instalment of the Project of the Week series features a cosy and practical care home design by 2024 SBID Awards Finalist, HomeSmiths.

HomeSmiths were appointed as interior designers for Kingsley Healthcare's flagship luxury care home, King's Court in Holt, Norfolk. Their remit included all finishes, the design of the bespoke furniture, free standing furniture specification, soft furnishings specification as well as art and accessories. The home has 66 bedrooms, lounges and dining rooms on each floor as well as a cafe, salon, library, cinema, garden room and private dining room.

What was the client's brief?

This was the client’s flagship luxury care home. The client was keen to take the interiors to a different level whilst still keeping in mind the practical requirements of a care home.

What inspired the design of the project?

The colours, the architecture and the history of the local area.

What was the toughest hurdle your team overcame during the project?

The double height café space behind reception. Acoustics were a consideration and also how we would still create a cosy feel to the seating area. The preserved moss wall works as a feature as well as dampening noise and the layout of the furniture and rich upholstery fabrics add warmth.

What was your team’s highlight of the project?

The train carriage we recreated on the second floor in the dementia community. The corridor between the main dining room and lounge was very wide with space for additional seating. Instead of loose furniture we designed this train feature with the windows showing views one would see from the North Norfolk Line. Hearing that a train loving resident enjoys taking his meals there when his wife visits, gave me goosebumps. This is what it’s all about! The original submission includes a photo of the carriage, and I have added an additional one of me at fit out.

Why did you enter the SBID Awards?

I think it’s fair to say that after all the hard work, most designers get a buzz from seeing a project make finalist in a design award and the SBID awards have a great reputation.

What has being an Award Finalist meant to you and your business?

Recognition from an internationally respected design accreditation body.

Questions answered by Jacqui Smith, Creative Director at HomeSmiths.

This week’s instalment of the Project of the Week series features a bold and modern home design by 2024 SBID Awards Finalist, Renata Drumond Interior Design.

Renata Drumond Interior Design was entrusted with "Project Open Skies", a venture that navigates the duality of a modern architectural masterpiece set within the idyllic Cambridgeshire countryside. Designed for cosmopolitan clients, this project harmonises bold colours and audacious design with the tranquility of its rural setting. Emphasising cutting-edge technology and a vibrant aesthetic, "Project Open Skies" encapsulates the essence of modern luxury against a serene backdrop, embodying the clients' dynamic lifestyle and preference for innovative, standout interiors. This residence is a testament to the successful integration of contemporary living within the timeless beauty of the countryside.

What was the client's brief?

The clients wanted a home that reflected their bold, cosmopolitan lifestyle—something visually striking with bold shapes and vibrant colours. They valued cutting-edge technology and open, flexible spaces where comfort and creativity could coexist seamlessly.

What inspired the design of the project?

The clients themselves were our key inspiration. Their love for modernity, unique design choices, and desire for connection to the surrounding environment guided the design. Large windows, bold materials, and custom details reflected this blend of innovation and personal taste.

What was the toughest hurdle your team overcame during the project?

Integrating advanced technology while maintaining warmth and comfort was a challenge. We also worked closely with artisans to ensure custom elements, like bespoke resin panels and plaster finishes, were executed exactly as envisioned.

What was your team’s highlight of the project?

Seeing the clients feel “at home” was the most rewarding part. The glass-domed entrance, which floods the interiors with natural light, stood out as a key highlight, along with custom details that made the design uniquely theirs.

Why did you enter the SBID Awards?

The SBID Awards showcase projects that tell meaningful design stories. Project Open Skies is deeply personal, and we felt it deserved to be shared with a wider audience for its thoughtful balance of bold design and practical living.

What has being an Award Finalist meant to you and your business?

It’s been an incredible milestone, providing industry recognition and opening new opportunities. Most importantly, it reaffirmed the importance of designing homes that reflect the clients’ individual needs and personalities.

Questions answered by Renata Drumond, Founder and Lead Designer at Renata Drumond Interior Design.