Rachel Sargeant, Head of Projects at Gaggenau has given her insights into the industry.
Gaggenau is a manufacturer of high-quality home appliances and is acknowledged as an innovation leader in design and technology “Made in Germany”. The company, with a history dating back to 1683, has revolutionised the domestic kitchen with its internationally acclaimed products. Gaggenau’s success is founded on technological innovation and a clear design language combined with high functionality. Gaggenau has been a subsidiary of BSH Hausgeräte GmbH in Munich since 1995 and is currently represented in more than 50 countries with over 60 flagships and showrooms in major cities around the world.
Our story begins back in 1683 in a small village called Gaggenau on the edge of the Black Forrest. The aristocratic ruler of the area wanted to improve the lives of his farming communities and built a smelting plant. From forging nails to enamel signage to bicycles, Gaggenau build many products before concentrating on domestic appliances in the 1950s. From there, a series of industry firsts began to shape the luxury appliance market. In the mid 1990’s BSH bought the company and the investment meant that they had a premium brand in the portfolio and Gaggenau had the investment to further define luxury within today’s kitchens.
When looking for the “best in class,” whether it be quality, style, functionality or luxury, designers have been recommending Gaggenau for decades. The available sizes of appliances like ovens, hobs, refrigeration and extractors means that designers will find perfect fit for their kitchen designs. We offer our trade partners aides like a full ventilation planning service and a home visit for end client to understand the functionalities of their steam ovens, for instance. Interior designers can rest assured that working with a Gaggenau partner they will receive the best service.
Because we do not supply end clients directly, we ensure our trade partners are trained and have a selection of working products on display and can offer the best in design service, M & E specification as well as supply. Knowing the products have been correctly specified and installed, allows us to offer a 5 year warranty on all Gaggenau products.
We promote our products through an authorised network of professional kitchen design studios and project partners, who work with lots of the UK’s top interior designers. Whilst we do not supply directly, we welcome interior designers and their clients to Gaggenau London in 40 Wigmore Street to view and see our products demonstrated.
One of the best examples of working with a partner to achieve a luxury installation has to be the 85 apartments at the Old War Office, in the very heart of Whitehall, central London. Gaggenau supplied its suite of sleek built-in appliances from cooking to cooling and dishwashing which enhance the beautiful cabinetry.
Down draft or integrated extraction with our cooktops has to be one of the most popular ways of designing the quietest ventilation. We have excellent solutions for all projects backed up with an individual design service to ensure the correct ducting, motors or recirculating methods are offered. We have also been pleased to see an increase in steam cooking. Our combination steam ovens offer plumbed in or tank solutions and features include sous-vide cooking, steam reduction and self-cleaning programmes.
We recognise the importance of good interior design to enhance modern day living for clients. Taking account of sustainability, longevity and creativity for home design is becoming more important and we certainly hope to engage more with Designers.
Gaggenau is always at the forefront of design and innovation so whilst we can’t divulge too much, one of our newest products for 2024 will be Essential Induction; hobs which are invisible and operate underneath the worktop, using the latest tech to ensure safety and design.
A collaboration with SBID means that we can grow closer to this important area of design and expertise in our industry. Gaggenau looks forward to promoting our CPD to SBID members and engaging through networking events and offering as much help and assistance with product advice and integration with our trade partners.
About Gaggenau
Gaggenau is a manufacturer of high-quality home appliances and is acknowledged as an innovation leader in design and technology “Made in Germany”. The company, with a history dating back to 1683, has revolutionised the domestic kitchen with its internationally acclaimed products. Gaggenau’s success is founded on technological innovation and a clear design language combined with high functionality. Gaggenau has been a subsidiary of BSH Hausgeräte GmbH in Munich since 1995 and is currently represented in more than 50 countries with 25 flagship showrooms in major cities around the world.
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Gaggenau, the luxury brand for professional-grade home appliances, is once again immersing itself in the London Festival of Architecture 2023.
As part of the month-long celebration of architecture, Gaggenau London is showcasing a specially commissioned installation, TIME by Raphaé Memon and Sikander Pervez. It will be on display in the showroom window until 30 June 2023.
TIME is a series of handmade clocks, stacked vertically, designed to encourage us to explore our complex relationship with time. It was created by architect and stage designer Raphaé Memon and Sikander Pervez, a visual artist working in sculpture and installation. The duo’s brief for the installation was to use materials produced as a by-product of Gaggenau’s manufacturing process. As a result, the clocks are cast in plaster to be as close to zero-waste as possible.
“We were inspired by Gaggenau’s focus on hand craftsmanship, heritage and sustainability,” says Sikander Pervez. “A commonality found throughout is time. For example, the time it takes to consider lifestyles around which the appliances are designed. Everything at Gaggenau is manufactured precisely to ensure a minimal amount of waste is produced, so the consumer shares the maximum amount of time with appliances that are built to last.”
Each clock relates to a global time zone, including cities with Gaggenau showrooms, places that are personal to the designers and those who work at Gaggenau London, as well as countries that are most vulnerable to climate change. “The clocks have been handmade and signed as an edition of 200, with the aim that their life will continue beyond the installation in people’s homes,” adds Raphaé Memon. “They will therefore extend their time as functional objects, in keeping with the global conversation surrounding sustainability.”
Edina Crnkic, Gaggenau Group Brand Marketing Manager, said: “We are excited to work with Raphaé and Sikander to showcase this intriguing and very beautiful work. It chimes perfectly with Gaggenau’s values in terms of craftsmanship and sustainability and I’m sure it will spark many conversations.”
Gaggenau London is situated at 40 Wigmore Street and visitors will be able to enjoy the TIME installation throughout London Festival of Architecture (1-30 June 2023).
Any visitor who would like to take a clock home should register their interest at the showroom. The clocks will then be given out on a first-come, first-served basis at 10am on 1 July 2023.
Gaggenau is a manufacturer of high-quality home appliances and is acknowledged as an innovation leader in design and technology “Made in Germany”. The company, with a history dating back to 1683, has revolutionised the domestic kitchen with its internationally acclaimed products.
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