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SBID Meet The Buyer is a one day annual networking event that brings together the most important designers, architects and specifiers of the international design industry, to meet face to face with the best manufacturers and suppliers of solutions.

Next edition for 2021:

Date: Friday 23rd April 2021

Time: 9.00am – 5.00pm

Location: Nobu Hotel Portman Square, London

Meet The Buyer
Meet The Buyer
Meet The Buyer

About the Event

The one-day supplier engagement event will feature a new series of business seminars, new manufacturers and a new home – Nobu Hotel Portman Square, London. The event provides a dynamic and lucrative business environment carefully tailored to create, encourage and facilitate synergies that build key business relationships. It also provides a chance to meet the industry’s most celebrated interior design experts and international designers.

Complete with networking opportunities, face to face contact with decision makers and a series of business seminars and talks from industry experts, the event compliments the already esteemed SBID Awards programme, making the three days of SBID events the ultimate design excellence package.

Benefits of Attending

This unique product introduction presents industry suppliers with the opportunity to:

Meet The Buyer

Meet the buyer, About Meet the Buyer   Showcase Products

Present your product to a focused, trade-only audience of ratified buyers. Each supplier has a meeting table with company branding and a dedicated hostess to facilitate additional meetings. Extra display space can also be purchased to help you demonstrate the quality of your products even further.

Meet The Buyer

Meet the buyer, About Meet the Buyer   Network with decision makers

Buyers and decision-makers from national and international design practices travel across the globe to attend SBID Meet The Buyer. The event offers a unique opportunity to have face to face contact with premier designers across residential and commercial sectors, enabling you to broaden your network in a relaxed, professional environment.

Meet The Buyer

Meet the buyer, About Meet the Buyer   Build key relationships

Create new supply chains in a single day with face to face meetings providing opportunities to follow up with interested new leads.

Meet The Buyer

Meet the buyer, About Meet the Buyer   Pre-book meetings

Arrange ten pre-qualified meetings with targeted buyers one week ahead of the day.

Meet The Buyer

Meet the buyer, About Meet the Buyer   Hold ad-hoc meetings

Throughout the day there will be the opportunity for you to hold unplanned meetings with attendees who show interest in your product.

Meet The Buyer

Meet the buyer, About Meet the Buyer   Gain Knowledge

SBID host exclusive seminars discussing a range of relevant industry topics, offering attendees a chance to engage with the industry, ask questions and have their say alongside leading experts in the field. Last year featured a talk about what makes a Superbrand, as well as a revealing panel discussion about the industry’s ‘dirty little secrets’. Seminars for the 2020 edition will be announced this Summer.


“The SBID Meet the Buyer event was a surprisingly exceptional experience for me as a first time attendee. The event showcased a great mix of A&D products and services that encompassed a wide range of budgets and applications from corporate to hospitality to residential. As I tend to not see silos in these areas of design thinking, I look for cross application opportunities in our specifications with my design teams whenever possible and appropriate, to help target our solutions and ultimately our projects success. I found 20:20 to also be an extremely beneficial immersion experience that quickly exposes the designer to a multitude of some of the latest in products and inspiration out there in just one day. These opportunities keep all of us learning which is important regardless of our positions and level of experience in the industry. I look forward to this event expanding both in participating companies and with that, design practitioners in the coming years.”

Tom Marquardt, Director of Interiors – HOK

“SBID host the most important design events in the creative industry calendar. They have established a global network of design professionals across a broad range of sectors which culminate in specialised design events to forge longstanding business partnerships, which John Lewis for Business are honoured and proud to be partnered with.”

John Lewis Management

“If you are looking to grow specification of your projects with interior designers, then this is the event for you.”

Jocelyn Golding – Schneider Electric

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Book Meet The Buyer

Book your spot at SBID’s Meet The Buyer.

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SBID Meet The Buyer Business Seminars

Business Seminars

Every year SBID curate an exclusive series of business seminars for the manufacturers and designers in attendance.

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SBID Meet the Buyer networking image for SBID interior design events blog post

Meet The Buyer event

SBID Meet The Buyer brings together Interior Designers, Architects and Specifiers with the most creative, advanced and design led products from around the world.
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