Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles 8th April 2021 | IN HOSPITALITY DESIGN | BY SBID

Hitzig Militello Architects share the inspiration and process behind their high-end Buenos Aires cocktail bar and restaurant project; Osten.

Osten, a high-end cocktail bar and restaurant, is located in Puerto Madero’s distinguished neighbourhood, in Buenos Aires. The generating idea stems from the exact moment of the economic crash of the year 29. Inspired by the novel The Crack-Up by Scott Fitzgerald, and the decadence of glamour from The Great Gatsby.

At first glance, a large corridor is built with scaffolding and the name Osten on a sign hanging on a perforated metal located in the main entrance that functions as a waiting room, resulting from a provocation effect to discover the space step by step.

, Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles

The corridor has 6 different accesses to the general space. This is fundamentally due to the fact that these spaces can be made independent to divide the areas as private spaces.

Access to the bar is at the end of the corridor, crowned by a metal perforated with the identity design of the bar. This corridor divides the entire space into two large areas of use and against the background a large bar.

, Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles

, Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles

The outdoor area can be accessed from the sidewalk or from special access from the inside.

The presence of scaffolding as a support for an era that could no longer support itself. The essential characteristic of scaffolding devices is ultimately the temporality of their use, and it is this word “temporality” that defines the end of that era of elegance and waste of money.

These scaffolds support large sheet metal arches painted gold, but without the glitz or bombast, rather aged.

, Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles

These arches house all the most representative areas of the bar, such as: the access through a large corridor, the large bar & its back, the staircase and the perimeter sitting area. The knots that hold each encounter of the aged scaffolding with old bronze paint.

Modernity is essentially represented by the inner skin built with cementitious plates and marble organized in pieces in different areas. These marble slabs are arranged in between the scaffolding structures, seeking a relationship between the elegant and the temporary. All Carrara and dark green marble slabs arranged linearly and held in an ethereal way.

, Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles

, Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles

Modernity also makes its appearance, through the acrylic tubes that are part of the lighting system where the two worlds are combined, the modern and its acrylic packaging with art deco drawings. In the same way, the large lamps that simulate spiders, hanging with acrylic tubes and chains representing the beads.

The graphic identity developed from the naming typography was applied in different areas, in the form of a stencil on walls and through cut-outs in plates to achieve devices that function as dividers. As a result of typographic development, graphic pieces of feminine profiles have been developed and applied in the form of artistic paintings held by the scaffolding system.

, Gatsby-Inspired Cocktail Bar Blends Art Deco and Modern Styles

The outdoor area has a scaffolding system to support the sitting and a large mural designed by the branding team through the development of the typeface family.

The tonality of the old bronze, dark green, light and blue was the result of a sober and elegant composition.