Interior Architecture Reconsidered: The Future of Retail Design 15th October 2021 | IN EXPERT INSIGHT | BY SBID

EPISODE THREE: The Future of Retail Design

With previous episodes addressing workplaces and the hospitality industry, the upcoming panel discussion with Zaha Hadid Architects will explore the evolution of retail design. Hosted by SBID’s founder & CEO, Vanessa Brady, the series examines new definitions of interior space and the consequential impact on the people who commission, design and use them.

One of the fall-outs of the pandemic is undoubtedly the retail sector. The lack of access to physical spaces forced the retail industry to find new and inventive ways to communicate and distribute their goods and services in the digital landscape. Guest speakers Sylvie Freund Pickavance, strategy and business development director at Valueretail; David McNulty, head of architecture at ICICLE Fashion Group and Kar Hwa Ho, head of interior architecture at Zaha Hadid Architects will discuss how evolving consumer attitudes and behaviours impact the design, use and significance of retail environments.

webinar retail design, Interior Architecture Reconsidered: The Future of Retail Design
Key discussion points:
  • With online platforms burgeoning and physical stores shuttering, has the pandemic hastened the demise of physical retail or will we see a return to its pre-covid status?
  • Can bricks and mortar stores be supplanted by virtual platforms or can they co-exist?
  • Are certain types of retail more resilient to the pandemic fallout?
  • How has the way we approach retail design changed in a post-covid world?
  • How will this shape expectations for creating meaningful retail experiences in the future?

    Kar-Hwa Ho | Head of Interior Architecture at Zaha Hadid Architects

    Kar first worked with Zaha Hadid in the 1980s before he spent eleven years with Kohn Pedersen Fox and further eight with Louis Vuitton Malletier in Paris. Kar re-joined ZHA in 2014 to set up and lead the new ZHA Interior Architecture cluster. His expertise in retail, commercial, and residential interiors has significantly strengthened ZHA’s architectural offer that includes bespoke interiors, furniture and product design for both private and public projects.


    David McNulty | Head of Architecture at ICILE Fashion Group

    David McNulty graduated from University College Dublin, School of Architecture in 1985. He moved directly to Paris and started work at the office of Marcel Breuer Architects. After 20 years managing the Architecture department at Louis Vuitton David joined the Chinese fashion company ICICLE in 2017 to head the Architecture studio for store projects in China and overseas. In 2012 he was given the UCD faculty award for achievements in his career.


    Sylvie Freund Pickavance | Strategy & Business Development Director at Value Retail

    Sylvie is a graduate of ESCP Business School in Paris, Shenzhen University in China and the Cambridge Institute for Sustainable Leadership. She is a member of the jury for The World Retail Congress Awards and gives her time to mentoring young designers and charities in the UK, Italy and the Middle East. She also sits on the Court of the Glasgow Caledonian University and Chairs GCNYC  and the Luxury Club of the French Chamber of Commerce in Great Britain.

    Image project credits: Zaha Hadid Architects©

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