An Office Design Reflects the Brand While Introducing Creativity into the Space 10th February 2022 | IN INTERVIEWS | BY SBID

In this week’s interview with 2021 SBID Awards winner for the Office Design category, 4SPACE Design talk about how they ensure a design for a commercial space represents the company’s ethos and explain their process of integrating lighting into workplace designs.

SBID Awards Category: Office Design

Practice: 4SPACE Design

Entry: BE

bathroom product design, An Office Design Reflects the Brand While Introducing Creativity into the Space

How important is it to enter the SBID Awards & receive industry recognition for your work? What are the benefits?

Winning an award and being acknowledge by the SBID Awards gives us untold recognition in the field of interior design. Receiving such praise is a testament to the team’s exemplary hard work and commitment to being the best firm in Dubai. The accolade allows us to build trust with our clients, both current and new. The international award gives us the opportunity to promote our award-winning name globally.

4SPACE-Design---BE-Meliorism-Office-(6)
bathroom product design, An Office Design Reflects the Brand While Introducing Creativity into the Space

What do you think made this particular design an award winner?

Designing spaces for the innovative and forward thinking team at the BE Meliorism office allowed us to weave the personality of the brand into the interiors. The minimalist and sleek lines of the furnishings allowed us to be creative with the use strong colours throughout the office. BE Meliorism is tech reliant and the designs embrace the futuristic core of the business. Open plan spaces allow for ample natural light whilst clever screening affords the idea of privacy.

bathroom product design, An Office Design Reflects the Brand While Introducing Creativity into the Space

When designing for commercial office spaces, the interior becomes an extension of the company’s visual identity. How do you capture and communicate a company’s brand ethos through interior design?

As a team, we reviewed the brands guidelines and spoke to the owner and the staff to understand the company vision and its core values. We used this vital information and chose and translated the inspirations into the design. Various design elements give good ambience to the space by underpinning the company values

bathroom product design, An Office Design Reflects the Brand While Introducing Creativity into the Space
4SPACE-Design---BE-Meliorism-Office-(4)

What are the key considerations when specifying lighting solutions? How do you integrate lighting design into your projects, and specifically for working environments?

Life in the office was studied to understand how many users there would be throughout the day and into the night during any given 24-hour time period. We were careful to provide the necessary function with beautiful aesthetics so not to detract from the overall design.

bathroom product design, An Office Design Reflects the Brand While Introducing Creativity into the Space

Now that you’ve won an SBID Award, what are the next steps? Is there anything new you are excited to be working on?

We want to continue to support SBID over the coming years. We have lots of exciting projects in the pipeline throughout the rest of 2021 and into 2022. The projects are diverse and cover unimagined F&B venues, entertainment, virtual reality and metaverse. Excitingly, we are exploring many possibilities of designing spaces; we are bearing witness to a new world of tech, design and a major shift from the real economy to the digital economy, which have all accelerated since the global pandemic.

bathroom product design, An Office Design Reflects the Brand While Introducing Creativity into the Space
4SPACE-Design---BE-Meliorism-Office-(1)

What advice can you give to young designers starting out in the design industry?

Be brave and soar high, strive higher and be patient. Be bold, innovative, and sustainable. Leverage your effort for exponential growth, find ways to navigate the digital jungle to market yourself across different platforms.

Questions answered by Firas Alsahin, Co-Founder, 4SPACE Design.

bathroom product design, An Office Design Reflects the Brand While Introducing Creativity into the Space

Originally established in Damascus in 2001, founders, Firas Alsahin and Amjad Hourieh, moved their practice to Dubai to be at the centre of this vibrant market. The emirate’s booming growth in the commercial sector was an impetus for the firm to explore all the opportunities in the design industry, creating noteworthy projects in the UAE.

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If you missed last week’s Interview with the category Bathroom & Sanitaryware Product winner RAK Ceramics, click here to read it.