Former fashion editor Sophie Doherty dressed the interiors of her Georgian family home with glorious Linwood fabrics that reflect the character of both the house and its surroundings.
It took almost a decade of renovating her beautiful Georgian house before Sophie Doherty could turn her attention to what for her was by far the most appealing part of the project: ‘The soft furnishings were the really exciting bit because I was so ready to do something really creative after project managing the renovation,’ recounts the former Senior Fashion Editor of Wallpaper magazine. She continues, ‘I absolutely poured my heart and soul into choosing the designs. This house has a lot of windows and the ceilings are very high, so I knew I could go to town with colours and patterns.’
‘Most of the pieces in this room, including the coronet are French, and so I liked the fact that the floral stripe is based on an archive French design,’ comments Sophie.
‘If you are likely to see the lining, why have it plain white?’ she opines.
‘I love the fact that this traditional design has been given a modern update with a stripe featuring a decorative scalloped edge,’ notes Sophie.
‘I was sitting on the bed surrounded by fabric samples and all I could see from the window was the bright blue sky and the vivid green of the garden and this print captured that colour palette perfectly,’ says Sophie.
‘My husband uses the office the most and he says he feels like he is sitting in the canopy of a forest, which is exactly what I wanted,’ Sophie explains.
About The Linwood Fabric Company Ltd
Our Hampshire-based family business puts excellence at the heart of everything we do. We straddle the worlds of creativity and innovation to produce distinctive collections of fabrics, wallpapers and cushions that are bursting with fresh ideas, while retaining the quality and artistry we are renowned for.
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Inspired by fragments of cloth found on their travels, Linwood’s design studio has created a new collection of prints that retain the handcrafted characteristics of block printing.
Join Linwood on a journey across the ancient silk routes to discover the decorative prints of Uzbekistan. Since the 11th century communities of skilled artisans – weavers, wood carvers and dyers – have produced colourful block printed fabrics adorned with ornamental floral motifs.
Presented on tumbled linen for a relaxed feel, the five homely designs enjoy a considered palette, from classic red and black to earthy blues and greens.
Charming and mysterious, Bibi confidently draws on the past to create a collection for today.
Dedar’s 2023 collection explores the nuances that emerge when colour is asked to lower its presence discreetly. At the same time, it celebrates variety through themes of the brand’s ongoing research, which are either being introduced or renewed this year and are inspired by a love of materials, sensorial aspects, and great art.
The first of these themes, the new White Writings family, unleashes the countless possibilities of white: a unique colour that contains and embodies all others and because it lets in the light – a lesson imparted by stratifications of symbolisms passed down to us over thousands of years. Not an indistinct white: it is textural and stands out against a background of striations, unexpected nuanced effects, and expressive strokes. The fibres are interwoven in an arpeggio that multiplies dimensions and sensations; the indispensable ingredient of this process is outstanding textile know-how.
Colour comes back strongly as one of the protagonists of this year’s collection by Dedar. It plays a vital role in the informed yet passionate colour pairings of Playful Stripes, a deliberate plunge into the game with references to the fashion accessories world. Similarly, Plain Classics affirms the relevance of waves and textures through a range of refined and delicate shades in a composition of fibres, including a rare and highly precious baby alpaca wool. Also, in Contemporary Archives, colour often appears as a tool of a distinct and assertive graphic stroke. However, more frequently, it is a driver of emotion, luminosity, or elegance worthy of being in the most scintillating jeweler’s shop.
This year, Dedar ventures into the labyrinth of the Archives to conduct far-reaching research that toes the line between a form of artistic expression associated with the historical period of Abstraction and the sensations recalling nature or non-European cultures. Assertive signs, often evidenced by the graphic use of colour, stem from lines that may be either softly curved or precisely geometric. With their invitingly soft hand feel, these fabrics owe much to the presence of velvet, flanked by satins and enlivened by jacquard weaves.
Playful, but with the air and bearing of a new classic. The bold stripe has already been creatively developed by Dedar in various other collections, constantly evolving interpretations and being a textile archetype.
Combinations of lines, colours, and details represent a challenge for all those wishing to play and dare to respond to the provocation. The simplicity of materials contrasts with a vivid chromatic impact. You can’t help imagining these playful stripes used in interiors that give the textile element the significance it deserves.
A plunge into luster and abstraction, an immersion in white that takes us along a trail of discovery. The protagonist is a classic of interior decor and high fashion but also “eternally misunderstood” by those who would deny it the status of being an actual colour. Instead, Dedar celebrates white as a colour in its own right, an expression of luminosity.
White Writings is a collection imbued with the energy of the dawning light, but this is undoubtedly no indistinct glare: this is a faceted and textural white. Sensorial references range from plaster and stuccowork to the irregularities of stone and wood to form delicate shadows and nuances. The five fabrics of 2023 — dressed in all shades of white and created with a nod to the various themes of Abstract Art – pursue artistic research along the same lines as that of Magnolia last year.
This is a textile family poised between couture, painting, and sculpture. In sync with the conceptual research of an Arp or a Mondrian in some cases, a Manzoni or a Dorazio in others, the expression of each fabric reflects the nature of the yarn or the technique. The fibres and processes are the elements that leave their mark. Embroideries, jacquards, and graphic strokes break loose from detail in a great abstract narration endowed with the urgency and propulsion of Art.
The eternal return: the appointment with plains in the broadest sense of the term is always one of the stops on the exploratory Grand Tour undertaken by Dedar, intent on touching on the primary themes of the textile culture.
This year’s research on plain fabrics is particularly attentive to the features of the materials, from the close encounter with a yarn that is both noble and highly seductive, alpaca wool, to the ground-breaking technical achievement of fibres that flank visual and tactile appeal with extreme practicality and freedom of use.
Two new fire-retardant shantung fabrics in extra width combine the charm of silky iridescence with functionality. A generous offering of new colours renews some of the best-loved fabric ranges, including merino wool satins and linen basket weaves.
Cover image: TIGER BEAT – Jacquard velvet with tiger coat, col. 4 Papaya
Photography by Ilaria Orsini
About DEDAR
Founded in 1976, Dedar is a family-run fabric house located close to Como, in the heart of a manufacturing district. Dedar experiments and innovates to attain product perfection through an ongoing dialogue with those craftsmen and textile specialists who are most familiar with the techniques employed in the production of excellent fabrics. Characterized by seductive colour palettes and unexpected patterns, Dedar’s fabrics combine precious yarns with research into fiber technology to offer various solutions for curtains, upholstery and wallcovering of timeless elegance.
This month’s product news highights from SBID members explores the latest luxurious textures and captivating prints, with new smart technologies for the bathroom and functional design solutions for the workspace; from ergonomic office chairs to intelligent toilet technology.
New for 2021, Kinesit Met is a sophisticated evolution of the Kinesit office chair, now available in a refreshed palette. Created as Arper’s first regulatory-compliant office chair, Kinesit Met is available with metallic finished armrests and in new, rich and nuanced materials, colors, and textures. Inspired by the contemporary moment and the evolution in our workplaces and spaces, Kinesit Met is designed for how (and where) we work today – softer, adaptable, and from anywhere. This new palette selection adds refinement and style to imbedded soft technology, marrying performance and style in a sleek silhouette. Design has come home.
Light and minimal in design, Kinesit Met features built-in mechanisms hidden discreetly under the seat. An invisible, adjustable lumbar support is concealed within the backrest’s thin frame to give additional flexibility and comfort. Kinesit Met is available in a low or medium back option customisable in a range of textured and shaded fabric options. Aluminum armrests and base are available in metallic finish options of copper, light grey and anthracite.
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The rimless, wall hung Veil WC by international bathroom brand, Kohler integrates motion-activated hands free opening, closing and flushing for a complete sanitary experience. For a personalised user experience, a stainless steel cleansing wand adjusts the water spray temperature, shape and position; whilst a UV light and electrolysed water sanitises the wand’s surfaces providing a fully-integrated self-clean system.
The intelligent Veil toilet incorporates a warm glow nightlight and a heated seat that is made from antibacterial materials. Front and rear wash modes and a warm air-drying system also benefit from adjustable temperature settings to ensure a comfortable experience. With an ergonomic seat design to ensure complete comfort, Veil’s seamless finish offers a luxurious yet practical addition to any high-end bathroom.
Sleek woodgrains are combined with a subtle overprint. LACEWOOD takes inspiration from classic oak, ash or cedar. Smooth and unadorned Lacewood provides a seamless pared-down backdrop, while LACEWOOD GEO features geometric lines in matt and burnished metallic inks to give a contemporary twist with biophilic pattern.
Driftwood white and the warmth of oak are offered alongside the rich, intense hues of mahogany and ebony. Combined with classic woodgrain and a simple structured overprint, Tektura creates a visual connection to the patterns, colours and textures found in nature.
A deep viscose pile, super soft feel and vivid colours elevates these printed velvets to the pinnacle of luxury. The nine designs, which celebrate fantastical dreamscapes, are enlivened with a bold, contemporary colour palette with the occasional glint of glamorous metallic. This is Linwood’s premium printed velvet collection… not only is it sumptuous in look and feel, it’s also durable and water repellent.
From capturing the serene beauty of an ornamental garden which are perfectly expressed in scenic designs, to recreating the charm of the 1920s with whimsical printed velvet fabrics to celebrate the mystery and magic of the Orient; this exuberant collection of patterns offers a versatile choice for any kinf of upholstery.
Sourcing for your next project? Explore the SBID Supplier Directory in SBIDPro to help solve your interior specification needs and source trusted suppliers for your projects! Sign in to discover more.
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We spend about a third of our lives asleep. According to the Mental Health Foundation, it is as important to our bodies as eating, drinking and breathing, and is vital for maintaining good mental and physical health.
The bedroom is also one of the most important rooms of the home in feng shui philosophy. By incorporating certain elements into bedroom spaces, you can create harmony and comfort which can lead to improved wellbeing, better sleep and increased relaxation. Yves Delorme, specialists in luxury home linens and bedding, share key decoration tips for designers to maximise bedroom designs for the comfort and wellbeing of clients.
Choice of Bedlinen
To get the perfect bedding, first decide whether non-allergic filling is needed, then consider which tog rating is right for your client and appropriate for the time of the year. While thread count is a consideration, there are other important features to measure comfort, quality and value: the type of cotton, the feel of the fabric, and the nature of the finishing. The thread count of “standard” cotton or muslin is around 150; good-quality sheets start at 180-thread count; and a count of 200 and higher is considered ‘percale’.
Thread count also has to do with the yarn construction and quality of the yarn. With finer threads, like those produced with Egyptian cotton, more can be woven into each square inch, producing a finer, softer, more flexible fabric.
Choosing the right size duvet:
If the client in prone to toss and turn in their sleep, choose an overhang of 30-40 centimetres!
Bed Width (cm)
Recommended Duvet Size (cm)
Smells and Relaxation
Good interior design should appeal to all the senses: vision, hearing, touch and smell. Smell tends to be the most powerful link to emotions and feelings so should not be overlooked when it comes to the bedroom!
Whether you opt for fragrances in the form of candles, pillow mist, or room sprays, these soothing smells are proven to promote rest and relaxation. Another trick is to spray perfume on crystals; amethyst is a widely known as the sleep crystal – it provides a soothing and serene frequency. Perfect for placement on a bedside table!
According to feng shui, you should incorporate five elements in a home:
Fire elements are often considered the most powerful and can be represented through candles, or by incorporating the colour red!
Earth gives a sense of security and grounding. For this, using textiles in a granite or earthy colours, adding rock features, thick carpet and antique pottery can help to bring the earth element indoors.
Metal stimulates mental strength and intellectual abilities, making it easier to focus and think clearly; try incorporating metal elements with sculptures or bed frames for example.
Water helps promote calm energies in a room. Reflect this with additions like aquariums, water features, free-form artwork, or fluid glass statues.
Wood helps to develop creative energies such as inspiration, motivation and passion. This can be represented through wooden floors and furniture, as well as plants or trees.
Avoid Sharp Edges
Soften your space by adding more natural decor like plants, lamps, sculptures and other smooth edges to provide balance and fluidity.
Window Coverage
Daylight can disrupt sleep and influence our biological clock. Adding darker drapes or curtains along both sides of the window can create a cosier feel and keep light from the outside blocked out.
Minimise Electronics
EMFs are electric and magnetic fields created by electronic devices. They can be harmful and affect wellbeing, including influencing quality of sleep. Keep your smartphone at least three feet from where you rest your head.
Organise Your Bookshelf
Clutter is a low, stagnant and confusing energy that drains our energy, so organisation can make or break a room’s feng shui. Organise your books based on colour and weight – placing the heavier books at the bottom of the book case.
Adding a Headboard
A headboard represents stability and support in your life – adding a sturdy headboard to your bed creates a more secure feeling over a bare wall.
Bring Down Tall Ceilings
With a larger spaces, we can feel less in control of surroundings, causing us to sleep on high alert rather than fully relaxed. If you want to bring down the height, there are a few tactics like painting the ceiling a darker colour or adding visual interest to the lower half of the room with pillows, area rugs or vases. You can also hang crystals or use low hanging lights!
Keep Work Out
This is designed to be a restful space so if possible, resist the urge to convert some of this space into a small home office. Work associated items like laptops and phones create a distracting environment, making it more difficult to swtich off, de-stress and relax.
About the Author
SBID Accredited Industry Partner, Yves Delorme shares its passion for luxury home linens since 1845, with a sophisticated collection of quality bed and bath linens made of the finest Egyptian Cotton.
This article was written by Prune Allain des Beauvais, Head of Marketing at Yves Delorme.
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As designers, it’s important to maintain motivation and keep finding the inspiration to fuel your fire during these uncertain times. This month’s edition of the Interior Edit brings you the latest product news and interior product inspirations from SBID Accredited Industry Partners. Featuring a colourful collection of printed velvet fabrics, an inspired and aesthetic range of electrical fittings, as well as a new striking leather look for luxury seating.
Modern lightness meets the de Sede heritage with new DS-531 range
DS-531 combines the requisite modern lightness with the heritage of de Sede. This versatile family of seats in an unmistakable patchwork design combines everything that sets our craftsmanship apart: tradition and innovation, creativity and experience, passion and high-tech. This passion gives rise to comfortable, cozy seating options, with flowing shapes and a striking leather look that will blend in everywhere.
With a lowered sitting position and modern, stitched leather design, the sweeping frame construction and wooden supporting base for the seat cushions are the simple structural elements of these contemporary sculptures. They are available both as three-seater and as a cozy armchair with head section and stool.
Focus SB launches Kelly Hoppen’s debut electrical accessories collection
Focus SB launched an exquisite collection of luxury ‘wall jewellery’ in collaboration with the multi-award-winning designer, Kelly Hoppen MBE. Focus SB’s MD, Gary Stevens says: “From the moment I first met with Kelly it was like a breath of fresh air and she was bursting with new ideas for what is a relatively conservative and mature product sector.”
This is the first collection of electrical accessories designed by Kelly Hoppen MBE who comments: “Interior fittings such as light switches and plug sockets are often not considered until the end of a project, but these details can add an extra touch and shouldn’t be overlooked. The world of electrical wiring accessories is generally very conservative, but I wanted to create something that would very much be part of the overall design, introducing jewellery-like details and alternative finishes. This collaboration with Focus SB introduces a new aesthetic to electrical fittings in a way we haven’t previously seen.”
Linwood Fabric introduces its new collection of printed velvet fabrics
New for Spring/Summer 20, Omega Prints II by Linwood Fabric is an alluring collection of printed velvet fabrics. This beautiful addition to our much loved Omega and Omega Prints ranges is presented in an enticing palette of fresh pastels and bold primary colours. The 15 exclusive designs range from small geometrics to painterly styles; inspired by a myriad of sources from Moroccan kilims to vintage Russian textiles. Inherently fire retardant and soft to the touch, these velvets drape beautifully but are also stain resistant and washable, ensuring upholstery has longevity.
Frette debuts its latest Style of Living pieces for Spring/Summer 2020
Storied luxury Italian linen brand Frette revealed the newest releases as part of its Style of Living assemblage, available both in-store and online since March 2020. The latest pieces continue to build upon the foundational collection and colourways of the Style of Living assemblage with signature motifs re-imagined in timeless, versatile shades of navy and opal blue. In addition, four new designs have been added to the bedding assortment this season. A new collection of classics that extend beyond the bedroom, Style of Living’s precise design formula, called “product agility,” was carefully developed to prioritise the agility of the product over passing seasonal trends while also allowing for nearly infinite design possibilities across generations – from minimalist to extravagant, from geometric to romantic and ornate.
Gillian Weir offer bespoke cashmere throws, blankets and cushions
Gillian Weir’s bespoke cashmere throws, blankets and cushions are custom made to suit your individual projects. With a palette of 75 shades and looms just under three metres wide, each piece is completely bespoke and is hand dyed, woven and finished in your preferred colour, size, weight and finish.
For a relaxed, rustic feel choose from one of eight tassel designs; for a sleek luxe look opt for a pure mulberry silk border or pick a cashmere binding for a more natural, contemporary style. Gillian Weir rarely make the same throw twice, offering a unique touch of luxury for the most exclusive interiors.
The year of 2020 is upon us, and we hope you’ve got big project plans in the pipeline for the year ahead! To help you on your way with the latest product news and launches, browse this month’s curated collection of products for January, featuring exclusive Art Deco inspired dining furniture, shower mixers with a 90’s stereo aesthetic and minimal, monochromatic kitchen design solutions.
Oasis merge classicism and dynamism with the Art Déco inspired Turner Table
Turner Table is the newly born art piece of Oasis’ Luxury HOME Collection. Inspired by the first works of the British painter, William Turner, its ribbed structure is called “Canneté” (meaning a particular decorative technique characterised by a series of narrow repetitive grooves which is created through specialised production processes and material combinations).
In the era in which form and function represent the ultimate aspiration, “Canneté” offers the perfect synthesis between geometry and decoration with a distinctive and timeless style. Featuring classic, Art Déco geometries complete with stylish marble top and made with the finest Italian manufacturing, the Turner Table is perfect for the most prestigious and elegant of locations; from luxury residences to character hotels; creating spaces to contemplate, relax and pamper in a sophisticated setting.
Hi-Fi by Gessi unites design and technology with the contemporary collection
Perfect for furnishing the bathroom as a room of wellness, beauty and living well. With the creativity that distinguishes it, Gessi has created a product to “play” with the water through a selection system of functions, flow and thermostatic shower mixer that has the aesthetic of a 1990’s stereo system. A bit vintage and a bit futuristic, the new button operated embedded or external Hi-Fi systems are the right compromise between sophisticated technological research, minimalism and functionality.
The Gessi Hi-Fi System shower columns, with their linear design, overturn the concept of the column, hybridising it with the typical form of the shower panel – but with totally external installation. Without embedded elements, Gessi create a highly sophisticated, architectural effect. Available with rainfall, waterfall and directional shower kit functionality, these sculptural wellbeing objects are also equipped with a handshower with a magnetic and variable position system.
Poggenpohl presents Lean luxury with +SEGMENTO Y
The new interpretation of the classic +SEGMENTO is aimed at captivating a generation of buyers who value quality, function and exceptional design. In black, white and grey, +SEGMENTO Y deliberately focuses on these three shades in matt finishes. The design is pleasingly minimalistic and reduced, meaning it appeals specifically to a new, younger group of consumers.
+SEGMENTO Y can be fitted to the closest millimetre. On request, handless cabinet elements extend from floor to ceiling and highlight the philosophy of the brand; designing not only a kitchen, but a living space as well. The nanotech material used on the fronts are repeated on the worktops and back panels which creates a consistently flawless impression. The limited theme of monochromatic tones opens up simple yet bold statements. A radiant white kitchen block standing against an inky black backdrop, or a black kitchen block providing a powerful accent against matt grey!
The Panaz studio introduces a new fabric collection, Dalston for 2020
Introducing the new informal plaid collective by Panaz featuring Hampstead, a larger scale brushed design and Harrow, a subtle stitched check effect. A third design, Kensal, explores intermingled textures with unexpected pips of colour. Colourways with neutral backgrounds and pastel soft tints are inclusive, calmer and easy to live with – ideal for creating a relaxed atmosphere with a contemporary vibe.
The Dalston upholstery collection showcases Panaz’ new printable velvet base cloth, Panvelle Luxe, perfectly suited for healthcare and hospitality settings.
Unlimited harmony, unlimited imagination: RAK-Precious provides luxury solutions for the washbasin
With richer finishes, RAK-Precious provides a luxurious alternative to the functional ceramic white. Combining collections for floors, walls, bathroom furnishings and accessories, RAK-Precious offers complete solutions, enabling you to create your own personal idea of harmony. RAK-Precious includes a full range of porcelain tile integrated washbasins made with RAK Ceramics Maximus technology. Counter washbasins, drop-in washbasins or countertop slabs, each solution offers a unique combination of decorating styles in order to create a perfectly coordinated environment. Marble, stone and cement can be perfectly combined with the functionality of RAK-Joy bathroom vanities.
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We interviewed the SBID International Design Awards sponsor for the Restaurant Design category. Adam Hout, International Director at Perennials and Sutherland speaks about how the brand has developed since 1944 when founder, David Sutherland embarked on a mission to transform the outdoor furniture industry. From Sutherland furniture to the launch of Perennials fabrics, the brand now showcases the best of its luxury performance fabrics and rugs, as well as high grade outdoor furniture.
What are the origins of your brand?
The story begins over 40 years ago with David Sutherland who opened with his first multi-brand showroom in Houston. This was followed by a flagship showroom in Dallas. He was the first to bring high-end designs from the New York and Los Angeles markets to the booming Texas market. In 1994 David embarked on a mission with friend and collaborator John Hutton to transform the outdoor furniture industry by creating a collection of teak performance with a level of luxury and comfort never before seen outdoors. Sutherland pioneered tailored “deep-seating” cushions and was the first company to introduce fully upholstered outdoor collections. For David and John, it was time to bring indoor comfort and design to the outdoors which was revolutionary at the time. Only in recent years have others embraced this trend.
Creating the best outdoor furniture came with a problem, there were no outdoor fabrics luxurious enough! David partnered with his wife Ann to create outdoor fabrics which looked and felt natural, complementing nature and yet bringing luxury feel to the space. Perennials began as an outdoor fabric brand, but now it is a Luxury Performance fabric and rug brand, with much of its sales attributed to indoors, contract, and hospitality use. Perennials has grown substantially in that time and rightfully sits as the leader in luxury performance.
The company expanded its showrooms across the US and in 2017 opened a direct subsidiary in London UK; showcasing the best of Perennials performance fabrics, rugs, and Sutherland furniture. The strength of this company is in its multi-channel dynamic business model. P&S is a manufacturer, direct wholesaler to the trade industry, and private / white label manufacturer. It owes its success to the designers that it serves, and they remain the main focal point of the business.
How do you work with interior designers?
We manufacture and wholesale highly technical products, therefore specification of our product by a qualified individual or company is the focus of our company. We want the end users to use and enjoy our products in the correct format, setting, and design – for this the designer becomes of paramount importance. We sell direct to the trade and collaborate with them to fulfil their requirements. We educate, train and support our professional clients to get the most out of our products. We believe in one to one relationships and always strive to individualise the service to our clients.
What value does your sector add to the interior design industry?
It was never Ann Sutherland’s initial intention for the outdoor fabrics to become indoor / contract fabrics. It was the designers themselves that began using Perennials fabrics for that purpose and this developed the brand into what it is known and respected for today. This shows that performance is important to designers and end users alike. The issue with performance fabrics is that more often than not, luxury feel will be compromised, usually encouraging the client to go with an indoor fabric for those spaces. That is where Perennials fabrics comes in. We manufacture velvets, linens, silks, bouclets; in complex designs and weave structures which look and feel convincingly natural. The compromise becomes negligible, the client can enjoy the feel of a luxury velvet whilst not worrying about stains.
This is possible through the Perennials yarn technology which is known as 100% Solution Dyed Acrylic. The colour is embodied within the fibre which makes it very difficult to separate the colour from the yarn, unlike traditional yarns where the dye is added later on. Think of a carrot that, when peeled, remains orange – the same can be said about the Perennials fibre. The fabric is inherently resistant to water, mould, bleach, UV, and almost any stain you can think of. The use of bleach allows the user to remove most stains. Our fibre also has an inbuilt Nano-seal technology which adds repellence, with liquids splashing off.
Many other fabrics in the industry are also called Performance fabrics: Polyester and Polypropylene being two examples. They do not perform anywhere near as well, the colour does not hold and the quality and feel is not comparable. Many brands will add performance through using chemical top sprays which simply do not last and are not desirable. Customers often ask about sustainability: my answer is that Perennials is highly sustainable because it lasts an extremely long time and can easily be re-purposed.
What makes Perennials so special is that we have over 130 fabric lines, qualities, and over 1000 SKU’s of fabric using this technology. Whatever the project; whether a restaurant, a yacht, or a residential sofa, the client does not have to compromise to get luxury and performance together: a strong value proposition indeed.
How does your offering enhance an interior designer’s projects?
Our performance fabrics and rugs are not only an item of beauty, quality, and soft touch – but they bridge the gap into being a technology product. This enhances our client’s ability create a value proposition to their client. If something is beautiful, great, if it also more durable, cleanable, and will last longer than anything else, then even better!
Sutherland offers a unique aesthetic of understated luxury, combined with a focus on high grade raw materials, and comfort. The brand is world renown for bridging the gap between outdoor and indoor, not compromising on the outdoor area. Sutherland offers designers full customisation of product at a dedicated custom workshop. Whether you look to start from scratch or merely tweak an existing Sutherland piece, our product development team will partner with designers to create custom outdoor furniture guaranteed to be the perfect fit for your project.
What are the latest trends you’ve noticed in your client’s requests?
The autumn trends appear to be embroidery, flowery prints, jacquard effects, and natural wool blends in fashion; and this has crossed over into the interiors industry. The Timothy Corrigan for Perennials collection reflects these trends well as do some of our longstanding natural weaves.
Why did you want to become a sponsor for the SBID Awards?
We want to give back to the industry and SBID is the perfect partner and platform for that. SBID is a shining light in the industry and is a strong facilitator for the the various participants.
The SBID International Design Awards winners for 2019 will be announced on Friday 25th October! Tables to attend this year’s SBID Awards are now sold out, but a limited number of individual tickets are still available. Book a seat now! To find out more about sponsoring the SBID International Design Awards next year, email [email protected]
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