Midlands Regional Director

Supporting our members at a local level

SBID promotes industry standards and the value of training to professional interior designers at all levels. Our ten regional offices in the UK and our international office in Ukraine each have a regional director that understands the local culture, threats and opportunities of their region. They represent SBID locally across the UK & internationally to act as your local point of contact for networking with interior design professionals.

Seid Porobic, Midlands Regional Director for interior design organisation SBID (Society of British and International Design)

Seid Porobic 

Midlands Regional Director

With a long-standing commitment and passion for learning and teaching, Seid is Course Director for MA Interior Design and BA Interior Architecture and Design at the School of Art and Design at Coventry University. He has been Fellow of RSA and Senior Fellow of Higher Education since 2006. As Founder, Principal Architect and Managing Director of RIBA Chartered Practice, Porobic Associates Ltd T/A S, the practice has undertaken a range of architectural and interior design projects for over twenty years. His work is deeply rooted in art concepts and informed by advanced technologies.

Regional Map

SBID Regional Director map for Midlands





Metropolitan Borough of Birmingham







If you are UK based and wish to contact your Regional Director or would like more info on SBID contact us on [email protected] or call 020 7738 9383.

If you wish to contact the International Regional Director or would like more info on international SBID activity, email [email protected] or call SBID on 020 7738 9383.

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