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Tristan de la Haye, founder of De la Haye Coaching, is now on board with the SBID community to give advantage to members bogged down by business growth challenges. His expansive experiences in the industry of design and furniture are evident in his coaching style; realism and purposeful analysis to tap the potential. These help in forecasting and directing decisions towards desired outcomes. Recognised for his dynamic approach in business, passion for developing successful businesses and affinity for the interiors and furniture industry, Da la Haye Coaching, aims to guide those in need to meet their goals to success with clarity and focus.

“Over the years, I have discovered that one of my true career passions is helping others find success and my wealth of knowledge and expertise within the industry allows my clients to do just that.” – Tristan de la Haye

Company growing pains

Every business goes through growing pains. But the pains or issues encountered by enterprises are industry-specific. It takes the expertise of an experienced industry insider to help identify the core of the issues, find the hidden potentials, and align these with company goals and business objectives. De la Haye Coaching supports furniture and interior design business owners accomplish revenue targets; optimise costs while reducing specific expenses; and time management. He also works with teams within an enterprise – in sales, production, and other departments, covering every area of the business as needed.

“I have always loved working within the industry and partnering with some of the leading brands and manufacturers. Working together to help you understand your target market, best ways to profit from it, and how to develop foundations for long-term success are some of the first steps we will explore together.”

Working together towards success

Tristan de la Haye has worked with industry leaders in design and furniture manufacturing, as a support system to owners and their teams. He found satisfaction when working with entrepreneurs and manufacturers in helping them achieve their revenue and productivity goals at less stressful levels. Here are what he considers some of his achievements with clients:

  • Revenue growth of up to four times; and 10-fold net profit growth in three years for a multiple outlet furniture retail enterprise.
  • The preparation and successful sale of a family business when the owners decided to retire.
  • Helping a small finishes manufacturing business remarkably reduce the overhead cost that increased profits exponentially.
  • Helped a retailer with several outlets in operational streamlining to maximize staff performance and time efficiency.

Client testimonials

“Tristan is a pleasure to work with, and I have truly benefited from his knowledge and his commitment to helping me achieve much more in my business life. He is an extremely focused business coach and worked hard to ensure that I achieved the targets we set together. I would have absolutely no hesitation in recommending Tristan to any company that is looking for growth and also wanting to implement new systems that make their business more efficient and successful.” – Eleanor M.

You can contact Tristan de la Haye: +44 7825 248 508 or email [email protected]

About De la Haye Coaching

Tristan de la Haye’s career has been expansive and diverse. This gives him the advantage as a coach across business aspects – operations, financial control, marketing and sales, customer service, and profit creation. His expertise within the interior design and furniture retail industry is also helping him and his clients harness individual and team potentials.

Tristan started at John Lewis Partnership on their management training program before moving into the SME business sector where he found his niche. From small single outlet companies with modest turnovers to multi-location retail and manufacturing enterprises with revenues of tens of millions.

Commercial insurance is often synonymous with buildings, contents or employers’ liability insurance. It can be difficult to recall or understand the need for professional indemnity (PI) insurance. As SBID’s trusted insurance partner, Marsh Commercial are here to explain all you need to know about PI insurance.

Do interior designers have to take out PI cover?

SBID members are required to take out PI Insurance as part of their overarching commitment to quality and consumer protection. Also, some commercial clients may ask to see evidence that PI cover is in place in advance of an appointment. Compulsory or not, many professionals opt for the cover because of the protection and security it provides in the event their advice or service fails to meet a client’s expectations.

What’s the benefit of PI?

Having a policy in place can reassure your existing clients and help you secure new clients. While you may endeavour to deliver perfection, occasionally mistakes will happen. A PI policy protects you and your business if your clients alleges financial loss. PI insurance is part of the SBID’s commitment to quality, promoting confidence and strengthening the industry with an appropriately equipped workforce via enhanced professional trading standards.

The SBID’s trusted insurance broker, Marsh Commercial, explains all you need to know about PI and how to choose a provider. Sign in to SBIDPro to learn more. Members also have an opportunity to join the upcoming CPD webinar with a live Q&A  hosted by the insurance experts.

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Maximise cashflow and make business payments simpler, more controlled and secure

In times of economic uncertainty, it’s vital that small and micro-business companies can be supported with solutions designed to maximise working capital and improve cashflow. As a member of the Genesis Initiative, which exists to provide support to UK SMEs, SBID invited Capital on Tap (CoT) to share the benefits of using their new Business Credit Card for supporting small businesses.

Benefits of the Visa Business Credit Card: 

Spend using your card – You have the flexibility to pay by card or transfer funds to your business account, based on your needs. You’ll have up to 56 days interest-free on card purchases when you repay in full, but also have the ability to pay a minimum amount or a fixed amount of your choosing. Applying will not impact your credit score and you can also access free supplementary cards for your team, which can be managed and controlled in real time from an online portal.

SBID Members receive £20 credit when using their CoT card within 30 days of making a successful application. Capital on Tap cards are accepted everywhere that takes Visa, and you can pay using your card, contactlessly through your smartphone using Apple Pay or Google Pay, or online. When you pay with Visa you can pay with confidence and the peace of mind that your payment is secure and protected if something goes wrong. Capital on Tap also has a 24/7 customer service team on hand to help with any queries and a 4.7/5 star rating on Trustpilot.

Login to access the promotional code for SBID members. 

Capital on Tap cards makes balancing the books easier by enabling you to connect with accounting providers such as Quickbooks, Sage and Xero. You can enjoy spending abroad without any foreign exchange fees, and won’t be charged any ATM fees by Capital on Tap either. Your online portal will allow you to check your spending activity, make repayments and if you opt for the Business Rewards Credit Card, you’ll be able to redeem points earned from there too.

To sign up and receive £20 credit when you use your CoT credit card within 30 days of making a successful application, login to SBIDPro to continue reading. 

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In the announcement of the Budget 2021, the Chancellor set out a £65 billion three-point plan to provide support for jobs and businesses as we emerge from the pandemic and forge a path to recovery. 

In light of the encouraging news about the UK’s social distancing restrictions due to end this Summer, and with businesses now readily preparing for post-lockdown operations, Mervyn Clarke FCCA; director of the SBID Accredited specialist advisors, Baker Clarke offers advice on how to manage business finances to help get interior design businesses back on track. 

Specialising in commercial advice and having advised many companies over the years about re-structuring and recovering from bad times after recessions and banking failures, discover Mervyn’s key tips to aid business recovery for the interior design sector.

It’s time to reassess! 

  • Look hard at your current customers and consider your position regarding any who might become credit risks. Tact is the key here – maybe obtaining a deposit or staggered early payments to minimize credit risks? Make sure you seek consultation from credit reference agencies like Experian.
  • Consider credit insurance. There are some specialist firms and it does cost money, but can take away lots of “heartache”. Just be mindful of policy wordings. Firms like Premium Credit can finance your premium payments by instalments.
  • “The best runners are lean”. Evaluate your overheads and be tough in cutting back costs – spread cash flow with instalments where possible. I have never yet seen a company where cost savings cannot be achieved, you just need to be ruthless!
  • Think about Directors` salaries and benefits. In tough times, this becomes a key area. Cash flows can be alleviated by year end dividends and save tax!
  • If you lost money (as many have) during the Lockdown period, get advice about tax loss carry back and carry forward.
  • Get advice on your accounting year end. Moving this around can legitimately save tax by efficient use of reliefs and losses.
  • Keep your “books & records” up to date, especially sales debtors!
  • Beware of banking pressures – they will come! Some banks are already dropping out of factoring etc.,  and/or putting pressure on overdrafts in spite of promises. Act now to secure longer-term finance if you can.

If things are really tough…

  • Talk to financial specialists like Mervyn Clarke about corporate re-structuring and check your legal position.
  • Get advice – don’t just leave it…Act NOW!
  • Monitor your position daily (or at least weekly).
  • Look at holding company structures for long-term security.
  • Look at re-finance of property. Here you need specialist lenders and help with presentation as, regrettably, the major clearing banks are often unable to assist in such cases.
  • Again – be tough! Cut down those costs and cut out “dead wood” wherever possible.

    Marketing matters!

    • Evaluate how are you reaching your customers and clients. What other ways can you engage this target audience?
    • Can you improve your website and online media presence in the increasingly digital landscape?
    • Are you being proactive and chasing business hard enough?
    • Look out for new opportunities and areas you could expand or diversify your business to remain agile.

    Interior Designers have regularly been regarded as untrained in business acumen, often quite justifiably but often it is due to third party suppliers taking designers deposits and then going bankrupt, leaving the designer without the product and having spent the client’s money.

    Edward Davey, the Minister for Employment Relations, has launched a consultation about bankruptcy and company winding up. The consultation document sets out detailed proposals to reform the application process for bankruptcy and compulsory winding up by replacing the current court route with a new administrative process.

    Uncontested applications would be determined by an adjudicator and the court would be involved only at the application stage to the extent that there is a dispute that can be resolved only by judicial intervention. The minister proposes to allow electronic applications to be made to an adjudicator, who will be a person appointed for that purpose by the Secretary of State and whose office would be within the Insolvency Service.

    Debtors who want to apply for bankruptcy for themselves would have the choice of submitting electronic or paper applications, and the option of making the requisite payment to enter the process by instalments. Where creditors are looking to instigate proceedings, a new mandatory pre-action process would incentivise debtors and creditors to communicate with each other and thereby reach a mutually satisfactory solution to the debt problem without recourse to a bankruptcy or winding up application.

    This reflects the government desire that people are empowered to make the right decisions for themselves about their finances, as set out in the government response to the call for evidence about personal insolvency.

    Litigation can be costly and time consuming. This new process should therefore deliver a more efficient service as well as saving valuable public and private resources. In order to ensure that the interests of both debtors and creditors are protected, the court would still have an important role and the route through the courts will of course remain as an independant solution of resolve. Not only would it decide the outcome of disputes, but certain petitions for the winding up of companies, such as those based on public interest grounds, would continue to be determined by the courts.

    We intend actively to engage with interested parties throughout the consultation period, and welcome views on whether the proposals will deliver a workable and efficient application process for bankruptcy and most compulsory windings up.

    Happy New Year ….. or is it?

    REFLECTION

    Keeping with tradition, we reflect on the passing year and each New Year revel in the promise of the unknown.  In true tradition, on review of a decade I note the shared optimism for change. The first decade of the millennium promised much in the showroom window but there was nothing in the stockroom. The culture of the past decade was not conducive to building a sustainable society.  A new Society is coming of age.

    Our buildings are taller our tempers are shorter, we have bigger houses and smaller families; we plan more, but accomplish less, we create big people with small characters. We have more degrees but less sense, more knowledge, but less judgment.  We have learned how to make a living, but not a life. We have added years to life not life to years. We spend more but have less.  We have more possessions but fewer values.  We have learned to rush, but not to wait. So as each year passes, in review what have we learned.  When we created steep profits, we developed shallow relationships.

    On reflection, I conclude we have achieved bigger things, but not better things.  The biggest negative and positive impact on me over the past decade was that of peoples character, it had been jaw dropping shameful by some while witnessing humility in others was quite humbling. If there is one item alone to change in 2011 it is our culture.  This is our moment so in the words of Michael Jackson ……. make that change!

    FUTURE

    A New Year brings many great expectations, a new VAT rate and a royal wedding.  The banks have made decisions to assist business particularly SME by making borrowing more available. Although the year ahead suggests hope those in business are aware that cash-flow is the key driver of staying power. Employees also know that sales and getting paid is going to be very tough. So the message from the banks is steady the ship we are not yet out of dangerous waters but we can see the horizon and therefore for the first time in a while, we can see hope and opportunity.

    HERE & NOW

    So if we know where we’ve been and what we got wrong, we have mapped out our plans to move forward, how can we change momentum and steer that vision? How do we get there? The answer is always simple, strip out the dead wood, if it does not work, get rid of it. We must be ruthless in our aim to protect our prosperity.  There is always a way to manage better. Designers need to leave their ego at the door to connect with this business. At SBID regardless of age, heritage and gender, everyone is treated fairly and personally. Our aims are simple, deliver the best service to provide our members with the best tools for the job, opportunities to get the best job and the ultimate resources to procure the job – alone you can do it, together we are the best.

    Happy New Year

    Vanessa Brady

    In 2008, SMEs (small to medium enterprises) had an annual turnover of £1,500 billion. £6.1 billion of this is an increase on figures for 2007. 

    So what does that mean in terms of financing Britain’s economy?

    More importantly, what does that mean to you and your business if you are trying to promote opportunities in the year ahead and obtain credit to develop such opportunities as they arise? 

    The construction and design industry in general is finding different ways to do business; we have created alternative methods to achieve this, but it take time to do something well. We have of course like all new enterprises researched our business opportunity well. The value is ultimately in the R&D – a capital cost – which is what eventually separates you from your competitors. 

    Recently I attended the property industry event of the year at the Dorchester Hotel with 500 leaders of commercial industry, the biggest investors, developers and construction companies in Britain. 

    Delegates were informed 33% of all enterprises are in London and South East. These two geographical areas are prime target areas for concentrated business investment opportunities. 

    The financial year ahead will be a challenge to all businesses. In researching the 10 sectors in which The Society of British Interior Design represents, we have developed a road map defining the most effective categories for development and growth – the areas The Society will concentrate in the year ahead. We have therefore forged partnering agreements within those sectors and stepped back from those that do not fit our strategic goal. 

    On 22nd October I was honoured to form part of 14 industry leaders on an initiative panel at the Bank of England to present views and conditions for industry sectors, to review the past six months and present consulted industry views of members and stakeholders for the six months ahead. 

    The aims and objectives of the initiative panel were to identify and present the financial risks of downturn on the design and construction industry sector. The consulted and collated views of the members of The Society of British Interior Design therefore have a powerful influence on how the industry sector is regarded. 

    With Christmas parties now in full flow, January will be a moment of truth for businesses that have hidden behind their spin to finally deliver on their claims, only the best will now survive. Next year will be a very interesting year for our profession: we come of age, if not at first, then at last!

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